As the future of Social Media Press Releases takes shape, it will take a community effort to keep it on track as well as encouraging mass adoption.
As part of the Social Media Club along with Chris Heuer and many others, I’m surrounded by industry visionaries who are pushing the movement forward, while also broadening the overall industry opportunity for Social Media in online public relations. We’ve also recently formed a Working Group to help establish an industry standard for the creation and distribution of Social Media Press Releases.
Exciting indeed as it was definitely one of the largest events to date. There were some familiar faces and it was great to see new attendees as well. At over 600 current members, the monthly event is showing only signs of tremendous growth – which may require a new, bigger venue soon.
Last night I attended the del.icio.us birthday bash at the monstrous Yahoo headquarters, and yes, it was quite delicious! This was very different from previous events I have gone to in that it was bigger, more relaxed and there was tons of delicious food! Sorry, I’ll try to use a different adjective for the rest of the article.
Michael Arrington over at TechCrunch is gearing up to accounce TechCrunch 8 in New York. TechCrunch 7 was indeed the party of the summer, so those in NY are in for a blast.
Online media, citizen media, and traditional print publications are competing at unprecedented levels, which are forcing many publishers to tighten their belts as a way of gunning for survival. Any tighter and they may suffocate themselves.
BusinessWeek just cut 15 reporters from staff, including good friend, Larry Armstrong. The publication is citing difficulties in the market.
It’s true that publications are laying off staff and it isn’t new. However, it’s always interesting to see who they target in their rounds. Larry is a proven, well known and highly respected business and technology journalist.
Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His current book, Engage, is regarded as the industry reference guide for businesses to build and measure success in the social web.
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