Studying the impact of innovation on business and society

Month: November, 2006

Web Two Oh Chronicles – November SF NewTech Meetup

Organized by Joel Sacks, CNET and Marketing Strategist at BuzzShout, and Myles Weissleder, SF NewTech Meetup celebrated yet another new milestone of over 600 members. The November SF NewTech seemed to come up pretty quickly this time. And, it rained again (October’s event greeted us with rain as well) – let’s hope this isn’t a pattern! As usual Myles kicked things off to what had to be the largest turnout yet. The event attracted the usual faces, with some new…

The Evolution of Social Media Press Releases – NMR Cast #10

Chris Heuer, Shel Holtz, and I recorded the latest edition of the New Media Release NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast. The New Media Release Podcast, episode 10 can be downloaded here, heard directly from the FIR page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.” Content Summary: Chris Heuer, Brian Solis, Shel Holtz. talk about Social…

How to Write a Social Media Press Release, Why, and What It All Means

As a function of the Social Media Club, Chris Heuer and I were recently discussing Social Media Press Releases with a reporter at a PR trade magazine when we realized just how many people have yet to even learn about the fundamentals of social media. For example, as we were defining the building blocks of an SMR (social media release), Chris stopped and asked the interviewer if she knew what a “tag” was. That was a great question, it turns…

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