Comments on: PR 2.0 Is Not Web 2.0 http://www.briansolis.com/2007/02/pr-20-is-not-web-20/ Defining the convergence of media and influence Thu, 09 Feb 2012 18:02:29 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: PDX http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1159 PDX Thu, 27 Mar 2008 07:20:00 +0000 I agree. Most people have know idea 2o is outthere. Its catching on but only the savvy comp users know. I agree. Most people have know idea 2o is outthere. Its catching on but only the savvy comp users know.

]]> By: Ragupathi http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1158 Ragupathi Mon, 14 May 2007 08:42:00 +0000 I like this message this is nice article the strategy is more useful to people. If you are interesting visit the site <a HERF: HTTP://WWW.IDEACENTER.COM/>marketing strategy</a> I like this message this is nice article the strategy is more useful to people. If you are interesting visit the site marketing strategy

]]> By: Brian Solis http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1157 Brian Solis Tue, 27 Mar 2007 16:13:00 +0000 Thanks Greg...you are among the crowd helping to push things forward. I reference the Southwest story all the time!<br/><br/>You're right...it's about understanding. It's pull, not push - and it's definitely not about trend surfing or cashing in on the hype. Thanks Greg…you are among the crowd helping to push things forward. I reference the Southwest story all the time!

You’re right…it’s about understanding. It’s pull, not push – and it’s definitely not about trend surfing or cashing in on the hype.

]]> By: Greg Jarboe http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1156 Greg Jarboe Tue, 27 Mar 2007 15:50:00 +0000 Brian,<br/><br/>I couldn't agree with you more. Too many "PR 2.0" advocates are trying to "push" their output on social media instead of trying to understand how different segments "pull" relevant content into conversations at key moments to influence outcomes. Keep up the vigilance.<br/><br/>Greg Jarboe<br/>SEO-PR Brian,

I couldn’t agree with you more. Too many “PR 2.0″ advocates are trying to “push” their output on social media instead of trying to understand how different segments “pull” relevant content into conversations at key moments to influence outcomes. Keep up the vigilance.

Greg Jarboe
SEO-PR

]]> By: Brian Solis http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1155 Brian Solis Mon, 05 Mar 2007 04:19:00 +0000 Hey Barry, thanks for stopping by. I appreciate the vote of confidence and you're exactly right, it's driving them crazy. I will of course, keep an open mind, and an open eye for what the future holds. Hey Barry, thanks for stopping by. I appreciate the vote of confidence and you’re exactly right, it’s driving them crazy. I will of course, keep an open mind, and an open eye for what the future holds.

]]> By: Barry Hurd http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1154 Barry Hurd Sun, 04 Mar 2007 23:54:00 +0000 Brian, <br/><br/>I like the overall message. A lot of people don't understand Web 2.0 or PR 2.0. They don't even understand what 2.0 is. LoL. <br/><br/>The whole social media term is driving the old-school media moguls crazy and it lightens my heart to see entrenched companies (both marketing and PR) fall flat. <br/><br/>Keep up the good writing, and keep an open mind. Brian,

I like the overall message. A lot of people don’t understand Web 2.0 or PR 2.0. They don’t even understand what 2.0 is. LoL.

The whole social media term is driving the old-school media moguls crazy and it lightens my heart to see entrenched companies (both marketing and PR) fall flat.

Keep up the good writing, and keep an open mind.

]]> By: Mark W. McClennan, APR http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1153 Mark W. McClennan, APR Thu, 01 Mar 2007 23:40:00 +0000 Brian,<br/><br/>Thanks for the link. I fully expect a lot of people to NOT agree with my dot revs (especially since I know they need work, but wanted an open starting place for discussion and debate).<br/><br/>While you, and others, make the assertion that the 1.0/2.0 divide goes from one to many to many to many, and agree in part, I do not believe that:<br/><br/>a) All effective PR prior to "2.0" was solely one to one or one to many, good PR also engendered many-to-many, it was just a heck of a lot harder to track and do.<br/><br/>b) Things other than the above shift don't deserve their own revs and dot revs. Think of all the 3.0 to 4.0 changes which might be three new features or a UI. I would say the items such as gaining management access for the first time, creation of a new PR business model (agencyies), etc., created fundamental shifts and redefined things.<br/><br/>Yes some revs are more important than others, but by doing only 1.0 and 2.0 we lose a lot. (And that is the main point of my post) Brian,

Thanks for the link. I fully expect a lot of people to NOT agree with my dot revs (especially since I know they need work, but wanted an open starting place for discussion and debate).

While you, and others, make the assertion that the 1.0/2.0 divide goes from one to many to many to many, and agree in part, I do not believe that:

a) All effective PR prior to “2.0″ was solely one to one or one to many, good PR also engendered many-to-many, it was just a heck of a lot harder to track and do.

b) Things other than the above shift don’t deserve their own revs and dot revs. Think of all the 3.0 to 4.0 changes which might be three new features or a UI. I would say the items such as gaining management access for the first time, creation of a new PR business model (agencyies), etc., created fundamental shifts and redefined things.

Yes some revs are more important than others, but by doing only 1.0 and 2.0 we lose a lot. (And that is the main point of my post)

]]> By: Brian Solis http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1152 Brian Solis Thu, 01 Mar 2007 03:57:00 +0000 Thanks James. Much appreciated! Thanks James. Much appreciated!

]]> By: James Bruni http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1151 James Bruni Tue, 27 Feb 2007 16:16:00 +0000 Brian,<br/><br/>Great post. You really define PR 2.0.<br/>You are so right about Edelman PR. They are teaching us, PR consultants, what NOT to do. Belated compliments on that ODwyer profile. Brian,

Great post. You really define PR 2.0.
You are so right about Edelman PR. They are teaching us, PR consultants, what NOT to do. Belated compliments on that ODwyer profile.

]]> By: Amanda Chapel http://www.briansolis.com/2007/02/pr-20-is-not-web-20/comment-page-1/#comment-1150 Amanda Chapel Tue, 27 Feb 2007 15:49:00 +0000 Brian,<br/><br/>Cool trick trying to separate yourself from the Web 2.0 bubble. Silly but cool.<br/><br/>As to PR 2.0... with all due respect, doesn't sound like you had too much experience with PR 1.0 to know what works and what doesn't. Sounds more like the PR Industry embarrasses you (me, too) and you'd like to invent an alternative career. Regrettably, this PR 2.0 and the all holy "conversation" is almost totally devoid to how business works and how the legal system set up to facilitate it.<br/><br/>Good luck though.<br/><br/>- Amanda Brian,

Cool trick trying to separate yourself from the Web 2.0 bubble. Silly but cool.

As to PR 2.0… with all due respect, doesn’t sound like you had too much experience with PR 1.0 to know what works and what doesn’t. Sounds more like the PR Industry embarrasses you (me, too) and you’d like to invent an alternative career. Regrettably, this PR 2.0 and the all holy “conversation” is almost totally devoid to how business works and how the legal system set up to facilitate it.

Good luck though.

- Amanda

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