Robert Scoble Meets Hooman from Radio Alice 97.3 at Web 2.0 Expo

Sometimes the best marketing at events of this caliber is “lobby marketing.”

Robert Scoble, Jeremiah Owyang, Chris Pirillo, among others drew the crowds online and in person while they streamed live video from the show – courtesy of (and a little know how from the Podtech crew.)

I spent the greater part of Sunday – Wednesday catching up with many visionaries and industry influencers – all of whom I would have missed had I attended conferences or roamed the expo floor.

While catching up with Scoble and Justin Kan of, I noticed a familiar face from across the hall. It was none other than Hooman of the Sarah and No Name morning show on Radio Alice 97.3 – you may recognize the show as Justin has recently joined the crew for two on-air appearances.

As his attendance at the Web 2.0 Expo seemed intriguing, I walked over to introduce myself. After talking for a bit, he asked who was the most famous blogger in the room. It was a natural opportunity to walk him over to Scoble. And, within a few moments, Hooman had the camera ready to go for an on-the-spot interview.

As it turns out, Hooman just launched a new video blog and is striving for 2 million hits per month. His guests will cross the spectrum of noteworthy industries including tech, music, entertainment, socialites, and politics. Other than Scoble, his first set of guests include Mayor Gavin Newsom, Hillary Swank, and Tyson Beckord.

I’ve included the video with Scoble below.

  • Geoff_Livingston

    Nothing like a little old fashioned lobby networking. Old marketing methods + new media = superior results. :)


Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. More so, he humanizes technology’s causal effect to help people see people differently and understand what to do about it. He is an award-winning author and avid keynote speaker who is globally recognized as one of the most prominent thought leaders in digital transformation and innovation.

Brian has authored several best-selling books including What’s the Future of Business (WTF), Engage! and The End of Business as Usual. His blog,, is ranked as a leading resource for insights into the future of business, new technology and marketing.

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