Comments on: Don’t Throw Out that Social Media Rulebook Quite Yet http://www.briansolis.com/2007/12/dont-throw-out-that-social-media/ Defining the convergence of media and influence Thu, 09 Feb 2012 19:34:57 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Noemi Pollack http://www.briansolis.com/2007/12/dont-throw-out-that-social-media/comment-page-1/#comment-1660 Noemi Pollack Tue, 07 Oct 2008 18:30:00 +0000 http://70.32.83.183/2007/12/14/dont-throw-out-that-social-media-rulebook-quite-yet/#comment-1660 Great post! Such clarity! Considering that in a recent PR News survey, of 900 professional communications respondents -- that only 24% ever engage on social networking sites and that 60% never spend time on blogs, your post should be in the 'must read' category for all PR professionals. It also would make ideal reading for Paulson and Bernake as to "authenticity and transparency" when they came asking for the $700 billion 'bailout' plan. Great post! Such clarity! Considering that in a recent PR News survey, of 900 professional communications respondents — that only 24% ever engage on social networking sites and that 60% never spend time on blogs, your post should be in the ‘must read’ category for all PR professionals. It also would make ideal reading for Paulson and Bernake as to “authenticity and transparency” when they came asking for the $700 billion ‘bailout’ plan.

]]> By: Paul http://www.briansolis.com/2007/12/dont-throw-out-that-social-media/comment-page-1/#comment-1659 Paul Thu, 27 Dec 2007 16:16:00 +0000 http://70.32.83.183/2007/12/14/dont-throw-out-that-social-media-rulebook-quite-yet/#comment-1659 "But all of this is simply based on listening, respect, and value as a way of instilling trust."<br/><br/>Ahh...so refreshing to see a post that gets above the dogma and focuses on the value that social media and the two-way web really brings. So many bloggers are taking a super-aggro, black-and-white view on this and it's neither realistic nor helpful. It's great to see a thoughtful, reasoned analysis. Thanks. “But all of this is simply based on listening, respect, and value as a way of instilling trust.”

Ahh…so refreshing to see a post that gets above the dogma and focuses on the value that social media and the two-way web really brings. So many bloggers are taking a super-aggro, black-and-white view on this and it’s neither realistic nor helpful. It’s great to see a thoughtful, reasoned analysis. Thanks.

]]> By: Brian Solis http://www.briansolis.com/2007/12/dont-throw-out-that-social-media/comment-page-1/#comment-1658 Brian Solis Mon, 17 Dec 2007 22:41:00 +0000 http://70.32.83.183/2007/12/14/dont-throw-out-that-social-media-rulebook-quite-yet/#comment-1658 Thanks Christopher, I appreciate it.<br/><br/>OnlinePRGuy, thank you very much, that means a lot. I absolutely agree about press releases!<br/><br/>Geoff, exactly. Press releases are merely tools to carry information from the company to specific groups of people optimized for a variety of channels and formats.<br/><br/>YChange, thank you. Relationships are something that both sides work at. Thanks Christopher, I appreciate it.

OnlinePRGuy, thank you very much, that means a lot. I absolutely agree about press releases!

Geoff, exactly. Press releases are merely tools to carry information from the company to specific groups of people optimized for a variety of channels and formats.

YChange, thank you. Relationships are something that both sides work at.

]]> By: ychange http://www.briansolis.com/2007/12/dont-throw-out-that-social-media/comment-page-1/#comment-1657 ychange Mon, 17 Dec 2007 12:21:00 +0000 http://70.32.83.183/2007/12/14/dont-throw-out-that-social-media-rulebook-quite-yet/#comment-1657 I like your treatment of the customer relationship. It is not owned by either side and is built on two way communications. I like your treatment of the customer relationship. It is not owned by either side and is built on two way communications.

]]> By: Geoff_Livingston http://www.briansolis.com/2007/12/dont-throw-out-that-social-media/comment-page-1/#comment-1656 Geoff_Livingston Fri, 14 Dec 2007 21:41:00 +0000 http://70.32.83.183/2007/12/14/dont-throw-out-that-social-media-rulebook-quite-yet/#comment-1656 Press release are not the best way to engage the media, in my experience. Relationships with reporters, great customized pitches, and exclusives supersede spam and wire services. I do see press releases as significant SEO vehicles with direct stakeholder impact.<br/><br/>Great post, Brian. Press release are not the best way to engage the media, in my experience. Relationships with reporters, great customized pitches, and exclusives supersede spam and wire services. I do see press releases as significant SEO vehicles with direct stakeholder impact.

Great post, Brian.

]]> By: onlineprguy http://www.briansolis.com/2007/12/dont-throw-out-that-social-media/comment-page-1/#comment-1655 onlineprguy Fri, 14 Dec 2007 18:50:00 +0000 http://70.32.83.183/2007/12/14/dont-throw-out-that-social-media-rulebook-quite-yet/#comment-1655 My favorite post of yours yet Brian, and I do read them all.<br/><br/>I'm going to pull my hair out if one more person claims press releases are dead. Optimized releases sent through search engines have enormous strategic online value. <br/><br/>Sheesh... Done venting and thanks Brian. VB My favorite post of yours yet Brian, and I do read them all.

I’m going to pull my hair out if one more person claims press releases are dead. Optimized releases sent through search engines have enormous strategic online value.

Sheesh… Done venting and thanks Brian. VB

]]> By: Christopher Butler http://www.briansolis.com/2007/12/dont-throw-out-that-social-media/comment-page-1/#comment-1654 Christopher Butler Fri, 14 Dec 2007 18:40:00 +0000 http://70.32.83.183/2007/12/14/dont-throw-out-that-social-media-rulebook-quite-yet/#comment-1654 Great post. I'll be sure to email this one around to everyone at Newfangled - http://www.newfangled.com -(where I work). Thanks! -CB Great post. I’ll be sure to email this one around to everyone at Newfangled – http://www.newfangled.com -(where I work). Thanks! -CB

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