Comments on: Launching at TechCrunch50? Don’t Fire Your PR Just Yet http://www.briansolis.com/2008/09/launching-at-techcrunch50-dont-fire/ Defining the convergence of media and influence Thu, 09 Feb 2012 20:48:24 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Flug http://www.briansolis.com/2008/09/launching-at-techcrunch50-dont-fire/comment-page-1/#comment-2205 Flug Mon, 10 Nov 2008 16:19:00 +0000 http://70.32.83.183/2008/09/06/launching-at-techcrunch50-don%e2%80%99t-fire-your-pr-just-yet/#comment-2205 Great article on this issue: many insights fascinating presented. Great article on this issue: many insights fascinating presented.

]]> By: Engago Team http://www.briansolis.com/2008/09/launching-at-techcrunch50-dont-fire/comment-page-1/#comment-2204 Engago Team Tue, 16 Sep 2008 12:56:00 +0000 http://70.32.83.183/2008/09/06/launching-at-techcrunch50-don%e2%80%99t-fire-your-pr-just-yet/#comment-2204 Are you sure these events generate interest?<br/>Look up the presenting companies of last year on www.Alexa.com<br/>Even if they had a search just after presenting, most didn't have sustained interest.<br/>The surge in visitors, doesn't mean customers or user sign-ups.<br/><br/>Most successful companies didn't launch during an event.<br/><br/>Moreover:<br/>Due to the embargo the website doesn't get indexed by Google &co over a long time: what is the cost of a website not getting indexed. Long time exposure to Google is important for Google as it increases your website ranking/status.<br/><br/>So question yourself: do these events bring what they promise or are they just businesses that want to make profit selling hopes of success. Are you sure these events generate interest?
Look up the presenting companies of last year on http://www.Alexa.com
Even if they had a search just after presenting, most didn't have sustained interest.
The surge in visitors, doesn't mean customers or user sign-ups.

Most successful companies didn't launch during an event.

Moreover:
Due to the embargo the website doesn't get indexed by Google &co over a long time: what is the cost of a website not getting indexed. Long time exposure to Google is important for Google as it increases your website ranking/status.

So question yourself: do these events bring what they promise or are they just businesses that want to make profit selling hopes of success.

]]> By: Will Flavell http://www.briansolis.com/2008/09/launching-at-techcrunch50-dont-fire/comment-page-1/#comment-2203 Will Flavell Mon, 08 Sep 2008 21:06:00 +0000 http://70.32.83.183/2008/09/06/launching-at-techcrunch50-don%e2%80%99t-fire-your-pr-just-yet/#comment-2203 As usual, great advice Brian. It is much appreciated. I hope that you are having a good time at DEMO. <br/><br/>One launch that I think looks cool is DocLanding, they are a social document storage and collaboration tool. They are at station 25, if you are interested and have time.<br/><br/>Best Wishes,<br/>Will As usual, great advice Brian. It is much appreciated. I hope that you are having a good time at DEMO.

One launch that I think looks cool is DocLanding, they are a social document storage and collaboration tool. They are at station 25, if you are interested and have time.

Best Wishes,
Will

]]> By: GeekMommy http://www.briansolis.com/2008/09/launching-at-techcrunch50-dont-fire/comment-page-1/#comment-2202 GeekMommy Sun, 07 Sep 2008 20:21:00 +0000 http://70.32.83.183/2008/09/06/launching-at-techcrunch50-don%e2%80%99t-fire-your-pr-just-yet/#comment-2202 Timely, accurate, and useful like always Brian. The ones who read this and get it will be 10 steps ahead of their competitors. Timely, accurate, and useful like always Brian. The ones who read this and get it will be 10 steps ahead of their competitors.

]]> By: Zee at WeDoCreative http://www.briansolis.com/2008/09/launching-at-techcrunch50-dont-fire/comment-page-1/#comment-2201 Zee at WeDoCreative Sat, 06 Sep 2008 23:12:00 +0000 http://70.32.83.183/2008/09/06/launching-at-techcrunch50-don%e2%80%99t-fire-your-pr-just-yet/#comment-2201 Priceless advice Brian. Great post. Priceless advice Brian. Great post.

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