Comments on: In A Down Economy, Tomorrow’s Leaders are Born Today http://www.briansolis.com/2008/10/in-down-economy-tomorrows-leaders-are/ Defining the convergence of media and influence Tue, 22 May 2012 07:00:05 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Cindy King http://www.briansolis.com/2008/10/in-down-economy-tomorrows-leaders-are/comment-page-1/#comment-2255 Cindy King Mon, 13 Oct 2008 07:14:00 +0000 http://70.32.83.183/2008/10/09/in-a-down-economy-tomorrows-leaders-are-born-today/#comment-2255 First, don't sell your stock now. All you do is lock in your losses. Warren Buffet is buying now - buy low, sell high. Remember that.<br/><br/>If the economy is bad for you in the US, remember that the international economy is not as bad as the US and the weak dollar means that a European will find your price more reasonable now.<br/><br/>Sure, in Europe we pay $8.00 for a gallon of gas, but your $500 product cost fewer Euros than it did when the dollar is strong.<br/><br/>Now is not the time to slow down on your marketing, but increase your offers and find a way to offer deals that sound more interesting. Today Kevin Hogan announced his 'middle is free' deal. If a client buys 3 products from you, give the middle product free - especially if this is a service or e-product. Selling 3 things at $59, $99 and $229, give the $99 product for free.<br/><br/>Get inventive!<br/>Stumbled and linked to in my blog carnival. First, don’t sell your stock now. All you do is lock in your losses. Warren Buffet is buying now – buy low, sell high. Remember that.

If the economy is bad for you in the US, remember that the international economy is not as bad as the US and the weak dollar means that a European will find your price more reasonable now.

Sure, in Europe we pay $8.00 for a gallon of gas, but your $500 product cost fewer Euros than it did when the dollar is strong.

Now is not the time to slow down on your marketing, but increase your offers and find a way to offer deals that sound more interesting. Today Kevin Hogan announced his ‘middle is free’ deal. If a client buys 3 products from you, give the middle product free – especially if this is a service or e-product. Selling 3 things at $59, $99 and $229, give the $99 product for free.

Get inventive!
Stumbled and linked to in my blog carnival.

]]> By: @Stephen http://www.briansolis.com/2008/10/in-down-economy-tomorrows-leaders-are/comment-page-1/#comment-2254 @Stephen Sat, 11 Oct 2008 21:52:00 +0000 http://70.32.83.183/2008/10/09/in-a-down-economy-tomorrows-leaders-are-born-today/#comment-2254 Wow, another great post from another visionary that sees the silver lining in this economy. I am very upbeat, which perplexes my lovely bride - since my summer management contract just ended.<br/>So I am pursuing some more consulting gigs and building an e-learning site. Then, last week my lovely bride lost her job to downsizing, so we are preparing to go for a ride. <br/><br/>Our lease is up at the end of the month, and we have enough money to last us until April or May. So we are going to visit family in Illinois and Wisconsin, then off to Hilton Head, SC for December and January. After that, who knows?<br/><br/>Far from giving up, we are taking the fullest advantage! Wow, another great post from another visionary that sees the silver lining in this economy. I am very upbeat, which perplexes my lovely bride – since my summer management contract just ended.
So I am pursuing some more consulting gigs and building an e-learning site. Then, last week my lovely bride lost her job to downsizing, so we are preparing to go for a ride.

Our lease is up at the end of the month, and we have enough money to last us until April or May. So we are going to visit family in Illinois and Wisconsin, then off to Hilton Head, SC for December and January. After that, who knows?

Far from giving up, we are taking the fullest advantage!

]]> By: James Bruni http://www.briansolis.com/2008/10/in-down-economy-tomorrows-leaders-are/comment-page-1/#comment-2253 James Bruni Fri, 10 Oct 2008 15:51:00 +0000 http://70.32.83.183/2008/10/09/in-a-down-economy-tomorrows-leaders-are-born-today/#comment-2253 Let's hope <br/>"expenses" don't include our PR retainer fees.<br/>Great post. Puts things in perspective. Let’s hope
“expenses” don’t include our PR retainer fees.
Great post. Puts things in perspective.

]]> By: Justin Levy http://www.briansolis.com/2008/10/in-down-economy-tomorrows-leaders-are/comment-page-1/#comment-2252 Justin Levy Fri, 10 Oct 2008 02:36:00 +0000 http://70.32.83.183/2008/10/09/in-a-down-economy-tomorrows-leaders-are-born-today/#comment-2252 Great post Brian! I love reading positive posts during this time when there is so much negativity. Keep up the great work! Great post Brian! I love reading positive posts during this time when there is so much negativity. Keep up the great work!

]]> By: Fernando Arocena http://www.briansolis.com/2008/10/in-down-economy-tomorrows-leaders-are/comment-page-1/#comment-2251 Fernando Arocena Thu, 09 Oct 2008 19:56:00 +0000 http://70.32.83.183/2008/10/09/in-a-down-economy-tomorrows-leaders-are-born-today/#comment-2251 Hi, Brian. Great article. That image of a yo-yo on an escalator is fantastic. I edit a business magazine in Argentina and we chose another metaphore: Salmon attitude (see cover here http://www.papblog.com.ar/wp/wp-content/uploads/2008/10/actitud-salmon.jpg) to refer to businessmen that grow faster in crisis times. In my country, crisis are an every day issue. And a lot of people is trainned to it. Hi, Brian. Great article. That image of a yo-yo on an escalator is fantastic. I edit a business magazine in Argentina and we chose another metaphore: Salmon attitude (see cover here http://www.papblog.com.ar/wp/wp-content/uploads/2008/10/actitud-salmon.jpg) to refer to businessmen that grow faster in crisis times. In my country, crisis are an every day issue. And a lot of people is trainned to it.

]]> By: Acai http://www.briansolis.com/2008/10/in-down-economy-tomorrows-leaders-are/comment-page-1/#comment-2250 Acai Thu, 09 Oct 2008 13:10:00 +0000 http://70.32.83.183/2008/10/09/in-a-down-economy-tomorrows-leaders-are-born-today/#comment-2250 the economist picture pretty much sums it all up. the economist picture pretty much sums it all up.

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