Engage

UPDATED

I’m truly excited to share a bit of news with you…

While this isn’t the formal launch of my new book, today represents a significant milestone for me.

As of today, Engage is available for pre-order on Amazon.com, Barnes and Noble, Books a Million, and Borders, with shipments expected to arrive sometime in mid-to-late February. Other sites will go live soon.

This post represents the first time that I’ve publicly released the title…Engage. And, I also join good friends Chris Brogan, Steve Garfield, David Meerman Scott, Marsha Collier, Brian Halligan and Dharmesh Shah as a fellow author at Wiley.

This book also serves as a touchstone in its own right for me personally. If you notice, the branding and title of my blog has changed. I’ve done so to intentionally reflect the true positioning and value of this book. It’s written for champions and executives alike in business, marketing, branding, interactive, service, and communications. It’s designed to help bring everyone to the table.

I’ll write more about it later…but in the meantime, I wanted to share the news…

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ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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