Comments on: Social Networks are Touchpoints for Customer Acquisition and Retention http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/ Defining the convergence of media and influence Wed, 23 May 2012 11:15:29 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Giving your customers more choice is a good thing. Or is it? | Adrian Swinscoe « Fredzimny's CCCCC's http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-38945 Giving your customers more choice is a good thing. Or is it? | Adrian Swinscoe « Fredzimny's CCCCC's Sun, 09 Jan 2011 14:58:18 +0000 http://www.briansolis.com/?p=11231#comment-38945 [...] of the social customer, the rise of social media, a customer journey that takes place within the touchpoints of your company and at the touchpoints of your competitors I even get more [...] [...] of the social customer, the rise of social media, a customer journey that takes place within the touchpoints of your company and at the touchpoints of your competitors I even get more [...]

]]> By: How Businesses Learn the Value and Impact of New Media: Uh-Oh vs. Aha Moments http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-26072 How Businesses Learn the Value and Impact of New Media: Uh-Oh vs. Aha Moments Tue, 25 May 2010 12:49:41 +0000 http://www.briansolis.com/?p=11231#comment-26072 [...] have either flirted with or grasped the new media landscape and how it fits in with conventional touchpoints. On the other side, we have everyone else, those who will witness the possibilities and importance [...] [...] have either flirted with or grasped the new media landscape and how it fits in with conventional touchpoints. On the other side, we have everyone else, those who will witness the possibilities and importance [...]

]]> By: We’re the Tweets in America http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-25025 We’re the Tweets in America Fri, 14 May 2010 11:12:57 +0000 http://www.briansolis.com/?p=11231#comment-25025 [...] listen, respond, and also spark clicks to action, they will weave a rich network of invaluable touchpoints for customer acquisition and retention. According to the survey, Twitters users are more than [...] [...] listen, respond, and also spark clicks to action, they will weave a rich network of invaluable touchpoints for customer acquisition and retention. According to the survey, Twitters users are more than [...]

]]> By: Twitter: A Human Seismograph Measuring the World | Stocks! http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-25013 Twitter: A Human Seismograph Measuring the World | Stocks! Fri, 14 May 2010 05:05:16 +0000 http://www.briansolis.com/?p=11231#comment-25013 [...] listen, respond, and also spark clicks to action, they will weave a rich network of invaluable touchpoints for customer acquisition and retention. According to the survey, Twitters users are more than [...] [...] listen, respond, and also spark clicks to action, they will weave a rich network of invaluable touchpoints for customer acquisition and retention. According to the survey, Twitters users are more than [...]

]]> By: Suet http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-23608 Suet Thu, 29 Apr 2010 08:01:42 +0000 http://www.briansolis.com/?p=11231#comment-23608 Well said, I couldn't have said this better. However, social networking shouldn't be considered the be-all, end-all to customer retention. A little personal touch like a warm hello or a birthday card can really do wonders! <br><br><a href="http://coconect.com" rel="nofollow">http://coconect.com</a> Well said, I couldn't have said this better. However, social networking shouldn't be considered the be-all, end-all to customer retention. A little personal touch like a warm hello or a birthday card can really do wonders!

http://coconect.com

]]> By: How NOT to Win Friends and Influence People | PMI Real Estate http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-23554 How NOT to Win Friends and Influence People | PMI Real Estate Wed, 28 Apr 2010 15:33:05 +0000 http://www.briansolis.com/?p=11231#comment-23554 [...] a wonderful invention, but successful businesses use it in conjunction with the fast and convenient tools offered by the internet. If you are unfamiliar with these tools, consult someone who has experience [...] [...] a wonderful invention, but successful businesses use it in conjunction with the fast and convenient tools offered by the internet. If you are unfamiliar with these tools, consult someone who has experience [...]

]]> By: Sandi http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-2/#comment-22702 Sandi Sun, 18 Apr 2010 00:05:38 +0000 http://www.briansolis.com/?p=11231#comment-22702 I am still confused on determining ROI of social media. Can you give some examples? Why doesn't Apple engage in social media. I can find iTunes but no official presence of Apple the company. I am still confused on determining ROI of social media. Can you give some examples? Why doesn't Apple engage in social media. I can find iTunes but no official presence of Apple the company.

]]> By: Customer Acquisition and Retention – Social Networks « Digital Chili http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22574 Customer Acquisition and Retention – Social Networks « Digital Chili Thu, 15 Apr 2010 17:17:22 +0000 http://www.briansolis.com/?p=11231#comment-22574 [...] Full Story Here @ briansolis.com [...] [...] Full Story Here @ briansolis.com [...]

]]> By: geoffreygordon http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22244 geoffreygordon Mon, 12 Apr 2010 10:34:12 +0000 http://www.briansolis.com/?p=11231#comment-22244 Really great overview, Currently trying to implement this strategy with some of my clients, looking forward to hear from you Brian @ the webinar on Wednesday, will be logging into hub-spot to hear more of your sage advice. Really great overview, Currently trying to implement this strategy with some of my clients, looking forward to hear from you Brian @ the webinar on Wednesday, will be logging into hub-spot to hear more of your sage advice.

]]> By: Noutăți din săptămâna 14/2010 | Colocare - Servere dedicate, Gazduire servere http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22248 Noutăți din săptămâna 14/2010 | Colocare - Servere dedicate, Gazduire servere Mon, 12 Apr 2010 08:36:09 +0000 http://www.briansolis.com/?p=11231#comment-22248 [...] Un nou studiu, aceleași rezultate: rețelele sociale sunt importante pentru achiziția și retenția clienților. [...] [...] Un nou studiu, aceleași rezultate: rețelele sociale sunt importante pentru achiziția și retenția clienților. [...]

]]> By: CheetahMail_NL (Cheetahmail_NL) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22162 CheetahMail_NL (Cheetahmail_NL) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher Fri, 09 Apr 2010 02:02:51 +0000 http://www.briansolis.com/?p=11231#comment-22162 [...] Social Networks are Touchpoints for Customer Acquisition and Retention [link to post] #retention #socialmedia [...] [...] Social Networks are Touchpoints for Customer Acquisition and Retention [link to post] #retention #socialmedia [...]

]]> By: Robyn Cowie (robyncowie) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22161 Robyn Cowie (robyncowie) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher Fri, 09 Apr 2010 01:40:50 +0000 http://www.briansolis.com/?p=11231#comment-22161 [...] RT @briansolis Social Networks are Touchpoints for Customer Acquisition and Retention [link to post] So [...] [...] RT @briansolis Social Networks are Touchpoints for Customer Acquisition and Retention [link to post] So [...]

]]> By: Daniel Rosenberg http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22147 Daniel Rosenberg Thu, 08 Apr 2010 20:45:22 +0000 http://www.briansolis.com/?p=11231#comment-22147 Excellent post Brian! I am the Social Media Specialist for ForeSee Results; and while we worked on putting together the report, we were really amazed by the power of the data and eager to share! I particularly like how you emphasize “affinity and allegiance" among the reasons to follow along with the notion that other catchy items can motivate as well. We will be releasing more insightful research in the near future that I am sure will catch many people’s attention. Excellent post Brian! I am the Social Media Specialist for ForeSee Results; and while we worked on putting together the report, we were really amazed by the power of the data and eager to share! I particularly like how you emphasize “affinity and allegiance” among the reasons to follow along with the notion that other catchy items can motivate as well. We will be releasing more insightful research in the near future that I am sure will catch many people’s attention.

]]> By: Signalfire (_Signalfire_) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22146 Signalfire (_Signalfire_) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher Thu, 08 Apr 2010 14:36:51 +0000 http://www.briansolis.com/?p=11231#comment-22146 [...] 2010-04-08T07:36:23  Social media offers brands an ability to give every follower a digital handshake–they better before a competitor does [link to post] [...] [...] 2010-04-08T07:36:23  Social media offers brands an ability to give every follower a digital handshake–they better before a competitor does [link to post] [...]

]]> By: Mona Nomura http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-4/#comment-22138 Mona Nomura Thu, 08 Apr 2010 12:42:52 +0000 http://www.briansolis.com/?p=11231#comment-22138 Right??? I wish I had the power to speed things up but alas I am too low on the totem pole. Sometimes I feel like I'm roller blading through a desert. : #myspacemafia Right??? I wish I had the power to speed things up but alas I am too low on the totem pole. Sometimes I feel like I'm roller blading through a desert. : #myspacemafia

]]> By: Jeremy Wrench (PRJobsAust) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22118 Jeremy Wrench (PRJobsAust) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher Thu, 08 Apr 2010 02:02:52 +0000 http://www.briansolis.com/?p=11231#comment-22118 [...] 2010-04-07T19:02:30  RT @PRIANational: Latest statistics on the untapped potential of ‘socialising commerce’ [link to post] [...] [...] 2010-04-07T19:02:30  RT @PRIANational: Latest statistics on the untapped potential of ‘socialising commerce’ [link to post] [...]

]]> By: Regina Smith (sugarbear9821) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22112 Regina Smith (sugarbear9821) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher Thu, 08 Apr 2010 00:32:52 +0000 http://www.briansolis.com/?p=11231#comment-22112 [...] 2010-04-07T17:32:54  RT @KadenaSimon: Social Networks are Touchpoints for Customer Acquisition and Retention [link to post] [...] [...] 2010-04-07T17:32:54  RT @KadenaSimon: Social Networks are Touchpoints for Customer Acquisition and Retention [link to post] [...]

]]> By: casserbs (casserbs) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22111 casserbs (casserbs) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher Thu, 08 Apr 2010 00:06:52 +0000 http://www.briansolis.com/?p=11231#comment-22111 [...] Latest statistics on the untapped potential of ‘socialising commerce’ [link to post] via [...] [...] Latest statistics on the untapped potential of ‘socialising commerce’ [link to post] via [...]

]]> By: PRIA (PRIANational) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22102 PRIA (PRIANational) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher Wed, 07 Apr 2010 22:44:53 +0000 http://www.briansolis.com/?p=11231#comment-22102 [...] 2010-04-07T15:44:29  Latest statistics on the untapped potential of ‘socialising commerce’ [link to post] [...] [...] 2010-04-07T15:44:29  Latest statistics on the untapped potential of ‘socialising commerce’ [link to post] [...]

]]> By: MWR (mwr_testkitchen) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher http://www.briansolis.com/2010/04/social-networks-are-touchpoints-for-customer-acquisition-and-retention/comment-page-5/#comment-22088 MWR (mwr_testkitchen) « Social Networks are Touchpoints for Customer Acquisition and Retention « Chat Catcher Wed, 07 Apr 2010 21:04:53 +0000 http://www.briansolis.com/?p=11231#comment-22088 [...] 2010-04-07T14:01:53  RT @wilsonraj: HELPFUL: RT @briansolis: Social Networks are Touchpoints for Customer Acquisition and Retention [link to post] [...] [...] 2010-04-07T14:01:53  RT @wilsonraj: HELPFUL: RT @briansolis: Social Networks are Touchpoints for Customer Acquisition and Retention [link to post] [...]

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