Studying the impact of innovation on business and society

Month: October, 2010

Facebook Groups Give Rise to Social Nicheworking

Facebook announced a new platform for Facebook Groups recently. Rather than jump into the fray to share my immediate reactions, I opted to instead allow the news and its promise settle. Like many, my initial reaction was that of disappointment. After all, I was almost immediately bombarded with emails notifying me that I was added to groups where I did not request nor authorize membership. Plus, I was subsequently hammered with email updates as new group members added their commentary…

(R)evolution Episode 5: Michael Fertik on Privacy and Social Networks

Thank you for joining me for the 5th episode of (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, marketing, and media. In this episode, Michael Fertik, founder and CEO of Reputation Defender, joins the program to discuss privacy and the reasons why you and everyone who matters to you, will be unfairly, but forever judged by what’s online. A recent study by security company AVG and Research Now surveyed  2,200…

The Great Brand Dilution

For decades brands basked in the glory of control, control over consumers’ perceptions, impressions and ultimately decisions and ensuing experiences. Or better said, business leaders enjoyed a semblance of control. While businesses concentrated resources on distancing the connections between customers, influencers and representatives, a new democracy was materializing. This movement would inevitably render these faceless actions not only defunct, but also perilous. Fueled by the socialization of media, content and connections served as the foundation for this new democracy and…

Where and Why: An Unpublished Interview

Rather than let this interesting discussion sink to the cavernous depths of my inbox, I thought I’d share it with you here. 1. You’re known as a visionary of future media as well as a trendspotter… what drew you to this position? Not sure that they’re as much professions as they represent a labor of love. In the 90s and early 2000s, I focused all of my research and work on technology, understanding its impact on culture and consumer behavior…

(R)evolution Episode 4: Charlene Li on Open Leadership

Welcome to the fourth episode of (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, marketing, and media. My guest in episode 4 is Charline Li, founding partner of Altimeter Group, author of the new book, Open Leadership and also my dear friend. The premise of “open leadership” sets the stage for executives to embrace social technology to transform the way they lead. In our discussion, we also review how social…

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