Engage with Purpose

• Tweet

• May 4, 2011
• 23 Comments

I was recently interviewed by my friends at WebCopyPlus. I thought I’d share it with you here…

At a time when everyone with a smart phone and a Twitter account boasts social media genius, digital analyst Brian Solis renews our faith in the existence of intelligent discourse in that realm. Author of Engage!, a comprehensive guide for businesses vying for success in the social web, Solis offers practical advice on how to build a social media strategy and measure its effectiveness beyond the template follower-counting approaches.

This just in…News no longer breaks, it Tweets

• Tweet

• May 2, 2011
• 69 Comments

Following the news of Osama Bin Laden’s death, Twitter once again celebrated its CNN-moment. This isn’t its first however, which actually seems to be news to emerging media pundits. The new reality of a real-time world is that news no longer breaks, it Tweets. We are the architects of a new media alert system, TNN – the Twitter News Network. And, because of us, we have set a foundation for which news media can more effectively track, check, and report on breaking stories as they unfold.