Archive for February, 2012

Smartphones, Tablets, PCs, The Devices People Use to Discover Information in Social Media (and when)

My friends over at bit.ly published an interesting graph that reveals the devices as well as the days/times that people use different devices and how and when they consume information. As you can imagine, it’s across the board, but as you can see, there are waves that every device follows, except the desktop.

What’s Love Got to Do with It? The 3P’s of Identity

Guest post by Allison Cerra, author of Identity Shift

With the 2012 Presidential election looming, there’s no shortage of polls to help narrow the field of candidates. I find a recent one from Fox News to be particularly fascinating. Among other questions, Republican primary voters were asked which Republican presidential candidate is most likeable and which they would most trust with a nuclear weapon. While Newt Gingrich scored at the top of the heap in earning the trust vote, he scored only marginally well on the likeability scale. The topic was discussed on the network’s “Fox & Friends” morning show where analysts debated: Which is better – trust or likeability?

Facebook Files S-1 for $5 Billion IPO (revealing stats & revenue)

Facebook’s S-1: 845 Million Users Every Month, More Than Half Daily and Nearly Half Mobile | TechCrunch

Updating as this plays out with deeper analysis and links…

Just a few moments ago, Facebook officially filed an S-1  for an initial public offering seeking to raise $5 billion. Here are a few key findings…

- 845 million monthly active users, year over year growth of 39%

- 483 million daily active users as of December, year over year growth of 48%

- 425 million monthly mobile users

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

RECENT TWEETS

FLICKR FEED

  • “People aspire to be part of something bigger than themselves. Give them something to align with to create a sense of belonging. Change is upon us. Change is because of us.” A quote from #EndofBusiness on the @Telstra wall via @montyhamilton
  • Brands are co-created
  • Ideas
  • "Customer centricity starts by investing in a culture of putting the customer first. Technology then amplifies your purpose so that it creates and extends value to those seeking it." - not sure who created it, but if it's you...thank you!

ARCHIVE

12