The days of “I don’t get Twitter” may soon pass. Tweets are now a form of self-expression among connected consumers and it is this connected generation that continues to grow in size and influence year over year. Much in the same way that TXTing is a natural form of common conversation, even if it’s a norm that’s outside of the world as you know it—Twitter is reflective of how millions of people are connecting and communicating. Over the years, Twitter…
The Future of Media is Currently in Production
Broadcast journalism evolves with every new medium that emerges. Social media certainly opened the doors to new forms of content and distribution channels, but in the end, value, consistency and engagement separates those who find a long-term audience from those flail in obscurity. The market for relevant and compelling content is infinite, regardless of medium. While traditional media learns to adapt, new visionaries arise to push the boundaries and possibilities of media and design fresh business models to support it….
It Takes Empathy
If you look at the picture above, you might see a sunset. Some of you will see a sunrise. Much like the famous philosophical discourse between skeptics and optimists, a glass can only be either half empty or half full. I believe nonetheless that the above picture is that of a sunrise. I’m an optimist. I also believe that a glass is reflective of its current state. Either you just poured into or poured out of it. Otherwise, it’s a…
Smashing Convention: Billy Corgan on why artists need more than viral videos
Welcome to Revolution Season 3! Although, we unofficially launched one of the interviews early (because of the GRAMMY Awards), Season 3 proudly debuts with an unapologetic interview with none other than Billy Corgan of the Smashing Pumpkins. This episode also celebrates the release of Oceania, the new Smashing Pumpkins “album within an album.” As guitarist and co-founder of the Smashing Pumpkins, Billy Corgan was at the forefront of one of the most important music movements in recent history. He’s not…
A Social Publishing Model from Intel: “iQ”
Guest post by Bryan Rhoads, global content strategy, Intel Today’s web is an endless 24/7 cycle fed by content and social actions. In this cycle, brands are realizing that content is currency and social actions are the transactions in this marketplace for eyeballs and attention. To remain relevant, not only do brands need to produce more interesting, useful and more timely content, they need to adapt to a new “social publishing model” to best feed the social graph and this…
Investing in the Mobile Enterprise
Your customers are not only becoming increasingly social, their digital lifestyle is fueled by mobile devices. Whether it’s a smart phone or a tablet, they are masters of the small screen experience and accomplished in the art of communicating with both their thumbs and their voice. The most riveting facet of the mobile revolution is not only what we’re witnessing, it’s what we’re missing in these important times of transformation. These connected customers or Generation C as I refer to…
How to Live a Recommendable Life
I often talk about how in this era of digital and connected consumerism, we as organizations and individuals can live a meaningful, recommendable and shareable life. I’ve asked Paul M. Rand, President/CEO of Zocalo Group to share his recent commencement at Northwestern University with you here as it helps us see the world a bit differently…even if for but a moment. Remember the words of Jeff Bezos, “Your brand is what people say about you when you’re not in the…
Please help us update The Conversation Prism v4.0
Even though there are a few imposters out there, The Conversation Prism is still the original and IMHO the most thoughtful visualization of the social media landscape. JESS3 and I introduced The Conversation Prism at SXSW in 2008. Since then, it has undergone three iterations with the last being v3.0. I’ve good news to share. We’re working on v4.0, but we need your help to finish it. We’ve removed and added some categories as well as introduced and deleted many…
