Archive for August, 2012

The New Social Producers

Miles Fisher may not be a household name, but chances are, you may have already seen his work. Perhaps you’ve seen his Tom Cruise spoof in Superhero movie or the clip that’s still making the rounds on the Web. Or maybe you’ve seen his clever rendition of “This Must be the Place” by the Talking Heads shots as a video homage to American Psycho.

Why the Olympic Games Social Media Policy Failed

Guest point by Eric Schwartzman (@ericschwartzman) on why he believes the Social Media Policy at the 2012 London Olympics failed

First off, social media could have at least partially erased the advantage that some state-sponsored “full-time amateur athletes” from Eastern Bloc countries enjoy over self-financed amateurs from Western countries. But unfortunately the social media gag order by the IOC neutered that chance by restricting athletes from sharing posts that mention their sponsors on Facebook, Twitter, or anywhere else online. Here’s the clause:

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The Strive for Balance is a Journey Not a Destination

These days, we’re running fast…sometimes too fast. Our social networks keep us connected, but in some ways they’re also pulling us away from our center. Our social streams feed us information about our friends, family, events and even the latest viral videos or trends, but the currents too can overwhelm us.

The Age of Transparency in Digital Politics

Guest post by Minter Dial @mdial on social, transparency and politics using the recent French Presidential election between Nicolas Sarkozy and François Hollande as a case study

How to Recognize Disruptive Opportunities

On this edition of Revolution, I’m joined by venture capitalist Mark Suster (@msuster). Together, we explore the state of innovation and the differences between emerging and disruptive technology and its impact on business and culture.

Whether you’re a business strategist, an entrepreneur, or an investor, innovation is part of your livelihood. As a result, recognizing opportunities to invest, change or innovate is now a fundamental part of business. This is why businesses must dedicate resources to evaluating technology as it begins to influence desirable markets. More importantly, the ability to recognize opportunities must be matched with the ability to experiment and ultimately contribute to the adaptation of current business models.

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

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