LinkedIn Names Brian Solis as an Official Influencer

Brian Solis has been named to LinkedIn’s new list of Influencers joining the likes of President Barack Obama, CEO Richard Branson, Arianna Huffington, T. Boone Pickens among only 400 others.  The new program offers the 175 million users of the professional networking site the chance to follow the musings and expert advice from a panel of universally-recognized thought leaders and industry-specific movers and shakers.

The hand-selected Influencer panel includes business moguls, politicians, Internet bloggers, self-help gurus and entrepreneurs. Solis joins Altimeter founder Charlene Li, along with the likes of President Obama, Richard Branson, T. Boone Pickens, Craig Newmark, Reid Hoffman, and Arianna Huffington.

The program debuted in October and allows participating thought leaders to publish long-form articles, status updates, and presentations to their follower base. Solis will provide an interesting array of content surrounding the changing consumer landscape, disruptive technology, business transformation, social and mobile media, and the evolution of the digital lifestyle in culture and society.

About Brian Solis

Author of the acclaimed new book on social media and business, The End of Business as Usual, Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture.

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ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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