Studying the impact of innovation on business and society

Month: August, 2013

Broadcast Yourselfie: How teens use social media and why it matters to you

Broadcast Yourselfie: How teens use social media and why it matters to you

If you want to know the future of technology and its impact on society study how younger generations interact with one another today. With the sting of a face palm, you’ll experience a sheer rush of humility as you realize that everything you thought you knew about tech is simply nascent compared to the sophistication of digital natives. No matter how connected you are or how many followers or friends you have online, there’s a sense of artistry mashed together…

Forbes Publishes Back-to-Back Interviews with Brian Solis on the State of Social Businesses and Why Many Brands are Anti-Social

Forbes Publishes Back-to-Back Interviews with Brian Solis on the State of Social Businesses and Why Many Brands are Anti-Social

In his popular column in Forbes, business author Rob Asghar interviewed Brian Solis for two in-depth, back-to-back stories on how to build a true Social Business and why most businesses are Anti-Social in a Social Media era. Building A Truly Social Business: A Conversation With Brian Solis Digital technology expert Brian Solis is one of those lucky souls who seems to be described more often than not as a “visionary,” for the manner in which he has seen and described…

USA TODAY Ponders The Selfie with Brian Solis

USA TODAY’s Jefferson Graham talked to Brian Solis for his piece, “Talking Tech: The art of the selfie — some tips.” You’ve seen folks doing it all summer long: taking those silly pictures of themselves directly into the smart phone. They’re called “selfies.” Some tips to get your best shot. Brian Solis, an analyst with the Altimeter Group, says teens and young adults look to the selfie as an “evolution” of visual chat. “They communicate not through text, but imagery…

The Accidental Narcissist And The Future Of [Connected] Customer Engagement

The Accidental Narcissist And The Future Of [Connected] Customer Engagement

Have you ever noticed that your Facebook News Feed is the digital equivalent to “It’s a Wonderful Life?” Perhaps you’ve likened your Instagram stream to that of  “Lifestyles of the Digital Rich and Internet Famous.” In each network, and across multiple social streams, you’re fed a visual buffet of seflies, travel, food, fashion, and celebrations. In assemblage, they tell the story of life well lived, or at least a life well curated. At the center of each of these experiences…

CNBC Explores the Role Twitter Plays in Customer Service with Brian Solis

CNBC Explores the Role Twitter Plays in Customer Service with Brian Solis

CNBC’s Meghan Lisson spoke to Brian Solis about his views on Twitter’s new role in customer service and whether or not businesses are ready to Tweet back. Here are some of Solis’ thoughts from the article. Faced with shrinking digital attention spans, brands must compete to stay relevant. It’s adapt or die, said Brian Solis, principal analyst at the Altimeter Group and the author of ”What’s the Future of Business?” “This is a true customer revolution,” Solis said. “Once you…

Altimeter’s Brian Solis and Charlene Li Publish New Book, “The Seven Success Factors of Social Business Strategy”

Altimeter’s Brian Solis and Charlene Li Publish New Book, “The Seven Success Factors of Social Business Strategy”

Concise E-book outlines seven powerful factors for designing and supporting an effective social business strategy Bestselling authors and noted technology analysts Charlene Li and Brian Solis are helping businesses get serious about social media. Their new book, The Seven Success Factors of Social Business Strategy, was written to help readers learn how to better align social media strategies with business objectives to deliver real results and ROI. The book is available for on Kindle, iTunes, and Nook. At just 100…

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