Brian is rarely on the answer side of a fireside chat. As host of the Webby Honored Revolution Web series and executive producer and host of The Pivot Conference, he is usually the one to ask the questions. But this year at the inaugural Social Shakeup in Atlanta, Robin Carey used a keynote slot to ask Brian pressing questions about the future of marketing and business. The audience saw a side of Brian that few have seen.
Here are some of the highlights…
Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.
His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.