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USAToday: Shh! Whisper adds celebrity gossip to confessions

Whisper co-founder Michael Heyward and editor in chief Neetzan Zimmerman at the company basketball court.(Photo11: Jefferson Graham)

USAToday’s Jefferson Graham asked Brian Solis for his thoughts on Whisper’s evolution from anonymous social network to…?

“Whisper has morphed from an anonymous network into a hybrid gossip, confessional, and allegation media network,” says Brian Solis, an analyst with the Altimeter Group.

Read the full article over at USAToday.

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