Yo. Srsly?

yo2-638x358

App: Yo.

User: Yo

App: Yo

User: Yo, sup?

App: Yo

User: Yo, you for real?

App: Yo

User: Yo, I’m out.

A new app that lets you send “yo” to friends is real and its initial $1 million investment is also real.

Merriam-Webster defines the word “yo” as an interjection used to grab someone’s attention.

Yo certainly has done just that by grabbing everyone’s attention.

Every Company is a Cloud Company: The Relationship Between Technology and the Future of Business

1363539

People first. That’s where this discussion begins.

My guest on this episode of Revolution is NetSuite CEO Zach Nelson. For running one of the leading companies in the cloud business software game, Nelson is among the more grounded and sincere technology executives I’ve sat down with in quite a while. We didn’t discuss innovation, speeds and feeds or key differentiators of NetSuite versus other companies, instead we looked at people, why and how they run businesses, and how technology enables them to chase their dreams and goals.

Disrupting the B-to-B-to-C Model

shutterstock_93851599

Guest post by Gib Bassett (@gibbassett), Global Program Director, Consumer Goods, Teradata

Business disruption sometimes happens very quickly, almost too fast to react. Consider what happened to Blockbuster as movie rentals shifted online. Other times it happens more slowly but is no less impactful. Case in point: how online, mobile and social channels are transforming the way we shop and make purchase decisions.

ASCAP and the Great Pandora Battle Where Artists and Musicians Pay the Price

shutterstock_139330520

Guest post by Monica Corton (@momusing), Executive Vice President, Creative Affairs & Licensing Next Decade Entertainment, Inc.

Becoming the Future

1__RLLittlebookofinspirationsingles_pdf__page_20_of_24_

I’m pretty passionate about changing how we teach in order to create a bridge between analog and digital generations. I recently contributed a short chapter to The Little Book of Inspiration and I wanted to share it with you here.

In an age where knowledge is more accessible than ever, how do we create engaged workplace learners that are inspired to go out and discover the answers themselves? Reed, in conjunction with Learning Technologies and the Learning & Skills Group, put that question to 13 leading experts and L&D thinkers. I was invited to contribute to the mix. This short book is our response and it is now available as a free download.

Beaconizing the Brand Experience

shutterstock_138623117

Guest post by Gib Bassett (@gibbassett), Global Program Director, Consumer Goods, Teradata

There’s no question that the shopping journey has been disrupted by consumer behavior in online, social media and mobile channels. What’s less certain, especially within the branded consumer products industry, is the best way to serve this now commonplace “connected consumer.” The pursuit of this answer, and the quest to learn more about connected consumers, is commonly referred to as “digital transformation.”

Report: Digital Transformation and the New Customer Experience

Altimeter_Report_-_V16-2_pdf__page_2_of_63_

We’re under attack! Social, mobile, real-time, cloud, big data…it’s coming at us all at once! Rather than miss out, many brands are jumping from trend to trend as a way of staying relevant in an increasingly digital market.

Facebook, Twitter, Youtube, Foursquare, Instagram, Pinterest…we’re covered. We have and had a strategy for a while now.

Mobile. Yep, we’ve got an app for that…plus we’ve got adaptive and responsive web design that makes old sites new again!

The Future of Learning is Stuck in the Past: Why education is less about technology and more about behavior

learning_quote_pptx

Here’s a story I haven’t shared much, but I’m doing so now because of an opportunity I recently had to present at the Learning Technology conference in London. Over the last two years, I’ve personally studied learning technology and also learning behaviors to relearn how to engage Generation C through analog and digital media.

Disrupt or Be Disrupted: Welcome To The Disruption Revolution

Disruption Revolution Cover

Sometime toward the end of last year, I spent some time with David Passiak (@Passiak), author of Red Bull to Buddha: Innovation and the Search for Wisdom. At the time, he was leading an ambitious project to connect over 20 innovators in the tech startup world and share their perspectives in one, free, book…Disruption Revolution: Innovation, entrepreneurship and the new rules of leadership.

Hello, It’s Nice to Meet you…Again: Your Digital Reputation Precedes You

My good friend Andy Beal just released his latest book, Repped, 30 Days to a Better Online Reputation. Late last year, he asked me to write the foreword for the book and when I heard what it was about, I was all in.

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. More so, he humanizes technology’s causal effect to help people see people differently and understand what to do about it. He is an award-winning author and avid keynote speaker who is globally recognized as one of the most prominent thought leaders in digital transformation and innovation.

Brian has authored several best-selling books including What’s the Future of Business (WTF), Engage! and The End of Business as Usual. His blog, BrianSolis.com, is ranked as a leading resource for insights into the future of business, new technology and marketing.

Contact Brian

RECENT TWEETS

FLICKR FEED

  • #Blessed by @briansolis
  • Brian Solis On Demand Economy
  • Brian Solis Think Globally Act Locally
  • Marketers Should Inspire by Brian Solis

ARCHIVE