Proactive Social Media: Filling the Information Space With Great Content

Guest Post by Dr. Mark Drapeau – read his blog, follow him on Twitter


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I recently gave a talk titled Free the People! at the Potomac Forum’s Government 2.0 Leadership, Collaboration, and Public Engagement Symposium in Washington, DC that generated enough interest for me to post my slide deck and write a summary for a wider audience. These thoughts constitute some of my early ideas about “offensive social media” for organizations (this talk was particularly geared towards a government audience, but the fundamentals apply to the private and public sectors more broadly).

No Tweets for You! NFL Bans Tweets Before, During, and After Games


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On Monday, the National Football League announced that it will now limit use of social media and networks during the season. Players, coaches, officials, personnel, third-party representatives, and even the media are prohibited from updating their status, blogging, or tweeting 90 minutes before a game until post-game interviews are completed.

You can bet that the NFL will pay particular attention to Chad Ochocinco, who recently boasted in a personal Ustream chat that he plans to circumvent the rules and tweet while playing – even if it’s through a representative or strategic social operative.

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A New Mindset is Needed

Guest post by Katie Delahaye Paine: Follow her on Twitter | Visit her site


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There’s been a great deal of discussion of late both here and in other forums about the blurring lines between advertising and editorial and the implications for both relationship building and sales. As a measurement geek (or queen, which ever you prefer) my response is generally – who cares what you call it, focus on the results. Is what your doing selling stuff, saving money, or making you more efficient?

Does Social Networking Impair Learning?


Source: PBCentral

It is not only an interesting question for those who run rampant in the streams of the social web, it’s an intellectual voyage that unravels answers that just may hit home.

According to a Stanford study, multitaskers are “suckers for irrelevancy” according to communication Professor Clifford Nass, one of the researchers whose findings are published in the Aug. 24 edition of the Proceedings of the National Academy of Sciences. “Everything distracts them.”

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Social Media News: Remember the Tortoise not the Hare

Guest post by Jennifer Leggio – Read her blog | Follow her on Twitter

The recent Twitter attacks have truly shown the ugly social media. Oh, you think I am talking about the hackers, don’t you? No, not them. I’m talking about the bloggers and the tweeters. I am talking about us.

Goodbye Virtual Reality, Hello Augmented Reality


Credit: Wired

If you haven’t yet heard about Augmented Reality or Web Squared, allow me to make a quick introduction.

This is the next iteration of the Web and also desktop and mobile applications and is indicative of the future hybrid Web and device experience. And no, it’s not called Web 3.0.

Augmented Reality joins the likes of the Semantic Web, Geo-Location, Artificial Intelligence, among many other emerging technologies in what the father of Web 2.0, Tim O’Reilly, refers to as Web Squared.

Facebook Changes the Game for Social Networking with New App for iPhone

Two weeks ago, Facebook submitted its completely redesigned iPhone application to Apple. Today it was released live in the App Store.

As you may or may not already know, mobile Facebook users, as well as those using geo-location networks such as FourSquare and Loopt, are paving the way for the future of Social Networking.

According to Facebook statistics:

- There are more than 30 million active users currently accessing Facebook through their mobile devices.

Jeremiah Owyang, Deb Schultz and Ray Wang Join Charlene Li at Altimeter Group

I first met Jeremiah Owyang online long before I officially met him in person at one of the earlier Lunch 2.0 meetups I can recall. At the time, Owyang was one of the first community managers on the social scene, working with Hitachi Data Systems to help the company tap into online conversations and also build online/offline communities around the Hitachi brand.

The date you ask?

September 12, 2006.


Jeremiah at the Hitachi Lunch 2.0 – Photo credit: Scott Beale, Laughing Squid

Is This the First Credentialed Example of Live Tweeting Earning a Spot on Press Row in Sports?

The St. John’s men’s basketball organization seems to believe so…

Today, St. John’s credentialed Peter Robert Casey as their official “Live Tweeter” for the 2009-10 season. Believed to be the first primarily Twitter-based blogger to earn a spot on press row anywhere, Casey will have a courtside seat to bring his brand of analysis and social media expertise to Red Storm basketball contests and the online community this next season.

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Gauntlet Toss or Clarion Call: Women, it’s time to step up

Guest post by Cathy Brooks: Follow her on Twitter | Read her blog


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Imagine this scenario. It’s election time and you find yourself engaged in a heated debate with someone about a particular candidate. Fairly foaming at the mouth, this individual rails on about lousy legislators.

Then you find out this person is eligible to be but is not registered to vote.

Now I don’t know about you, but I’m of a mind that if you don’t register to vote, you cede your right to complain about politicians.

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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