SF Events – Laughing Squid: Decade 2 Tonight

Scott Beale, primary tentacle at Laughing Squid, will fuse tech, culture and community tonight at the highly anticipated Laughing Squid: Decade 2 at Mighty in SF. There will be three main areas, the big room inside, a smaller side room (chill lounge area) and the outside area.

This is a must-attend event.

Countdown to PodCamp West

Have plans this weekend? Now you do.

PodCamp West is a must-attend (oh and free) event this weekend that will cover all things related to podcasting and video blogging. Whether you’re a beginner, curious or an advanced practitioner, PodCamp West is designed to help everyone, at every level, share and learn.

It’s a two-day event, starting at 12 and running until 6.

Oh, but wait, I almost forgot, there are also two parties hosted by Vic Podcaster and the PodCamp West team.

Web Two Oh Chronicles – November Silicon Valley NewTech Meetup

The November Silicon Valley NewTech Meetup was held at the AOL campus in Mountain View this month with over 100 entrepreneurs, VCs, bloggers, programmers and executives in attendance.

Kudos to Vincent Lauria for growing into a monthly must-attend meetup.

This time around, we tried something a bit different – video instead of pictures! Alison McNeill was out there interviewing the presenters to help viewers get a better sense and perspective of each featured company.

Social Media and PR 911 – Stop the presses!

It’s not social media if the rest of the PR industry isn’t socializing…

I was a last-minute invite to the Bulldog Reporter Advanced PR Technology in Practice event in San Francisco on Friday to discuss Social Media and successful examples in today’s PR landscape.

I joined Sally Falkow, a fellow Social Media Club member, and Eric Schwartzman, on the “Brave New World of Social Media” panel.

Topics included:

SF Beta Video Interviews


As part of the continuing saga of video interviews with the latest players in tech, Alison McNeil, Jeff Smith and the rest of the PR2.0 crew headed up to SF Beta to hear poetry?

Yes, it’s true. No demos this time…just Haiku.

Presenters included:
Meetro (Vinnie Lauria / VP)
CivicEvolution (Brian Sullivan / Founder)
Rooftop Comedy (Will Rogers / Co-Founder)
ShopCastTV (Eric Swan / Founder)
The Forbin Group (Cindy Phung / Worker Bee)
BuzzShout (James Yu / Co-Founder)
Diigo (Maggie Tsai / Co-Founder)

Advanced PR Technology in Practice

Today I’m speaking at the Bulldog Reporter Advanced PR Technology in Practice event in San Francisco. It is an intensive update on how to exploit the state of the art for increased visibility, greater ROI and crisis management.

MJAA Professional Mixer: The Road from Employee to Founder

Alison McNeill reporter at PR2point0.com
Alison McNeill

Joanne Wan, Mixer Chair of the Monte Jade Science and Technology Association, informed us of an event we think you should know about.

Next Tuesday, Nov 14, she will be moderating a great panel (e.g. Trinity Ventures, FanPop, and Mobile80) focused on the topic of transitioning from employee to founder of your own company. The evening will also include a networking mixer filled with aspiring and current entrepreneurs.

From Social Media to Corporate Media – Video Series #3

Video Series #3 – Jeremiah Owyang, Chris Heuer, and Chris Carfi.

What started as a special test program for PodTech, has now spawned a life of its own. I’m running this particular series here, in advance of PodTech, because PR2.0 is a forum for exploring the fusion of Social Media and PR as well as the bubbling activity behind the Social Media Release. The series features some very important interviews with those truly behind the evolution of Social Media.

Web 2.2 Starts Tomorrow – Agenda and Topics Published

Chris Heuer sent a note that the Web 2.2 agenda is coming together based on several high quality proposals that were made for the talk topics. But, they also need your input (see below).

If you have suggestions, all is not lost, as there will be open space sessions that will run concurrently (except for the Thursday morning BrainJams which they encourage everyone to participate in, and possibly the ‘Surprise!’ sessions.)

How to Write a Social Media Press Release – Part II

“How to Write” a Social Media Press Release Template Now Available

In Honor of the 100th Birthday of the Press Release, New Worksheet Explains Social Media and the Process of Writing SMPRs

See example, history, and additional information here.

I. Headline:

Insert a short, compelling headline that features keywords, not buzzwords, to attract attention and legitimate interest by those who cover your space as well as potential customers.

ABOUT ME

Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

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