Video Series #3 – Jeremiah Owyang, Chris Heuer, and Chris Carfi.
What started as a special test program for PodTech, has now spawned a life of its own. I’m running this particular series here, in advance of PodTech, because PR2.0 is a forum for exploring the fusion of Social Media and PR as well as the bubbling activity behind the Social Media Release. The series features some very important interviews with those truly behind the evolution of Social Media.
Chris Heuer sent a note that the Web 2.2 agenda is coming together based on several high quality proposals that were made for the talk topics. But, they also need your input (see below).
If you have suggestions, all is not lost, as there will be open space sessions that will run concurrently (except for the Thursday morning BrainJams which they encourage everyone to participate in, and possibly the ‘Surprise!’ sessions.)
“How to Write” a Social Media Press Release Template Now Available
In Honor of the 100th Birthday of the Press Release, New Worksheet Explains Social Media and the Process of Writing SMPRs
See example, history, and additional information here.
Insert a short, compelling headline that features keywords, not buzzwords, to attract attention and legitimate interest by those who cover your space as well as potential customers.
Video Series #2 – Robert Scoble
What started as a special test program for PodTech, has now spawned a life of its own. I’m running this particular series here, in advance of PodTech, because PR2.0 is a forum for exploring the fusion of Social Media and PR as well as the bubbling activity behind the Social Media Release.
Well, it’s a long time coming but we finally got everything edited and published for you to enjoy.
What started as a special program for PodTech (official program to be announced soon), has now spawned a life of its own. I’m running this particular series here, in advance of PodTech, because of the fusion of Social Media and PR and the bubbling activity behind the Social Media Release.
My friend Zoli Erdos let me know about two important events coming up this week. On November 8, 2006, make plans to attend The Art of Start and Launch Silicon Valley produced by SVASE and Garage.com.
The Art of the Start is a conference dedicated to helping entrepreneurs succeed. It runs from 8 a.m. to 3:30 p.m.
Organized by Joel Sacks, CNET and Marketing Strategist at BuzzShout, and Myles Weissleder, SF NewTech Meetup celebrated yet another new milestone of over 600 members.
The November SF NewTech seemed to come up pretty quickly this time. And, it rained again (October’s event greeted us with rain as well) – let’s hope this isn’t a pattern!
Chris Heuer, Shel Holtz, and I recorded the latest edition of the New Media Release NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast.
The New Media Release Podcast, episode 10 can be downloaded here, heard directly from the FIR page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.”
As a function of the Social Media Club, Chris Heuer and I were recently discussing Social Media Press Releases with a reporter at a PR trade magazine when we realized just how many people have yet to even learn about the fundamentals of social media. For example, as we were defining the building blocks of an SMR (social media release), Chris stopped and asked the interviewer if she knew what a “tag” was. That was a great question, it turns out, because the answer was no.
The first Podcamp on the West coast will be held in San Francisco on November 18-19, 2006 at the historic Swedish American Hall. Inspired by PodCamp Boston, PodCampWest San Francisco will connect individuals, businesses and institutions interested in new media.
Podcamp San Francisco is an UnConference in the tradition of BarCamp. PodCampWest is free to attend for the community.
The event will attract influential Bloggers, Audio and Video Podcasting pioneers, content creators and distributors, mainstream media, enthusiasts, businesses, hobbyists, musicians, marketers, PR pros, and people who generally want to understand more about the new media space.
Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.
His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.