Studying the impact of innovation on business and society

New Media University

Interview with Robert Scoble – From Social Media to Corporate Media

Video Series #2 – Robert Scoble What started as a special test program for PodTech, has now spawned a life of its own. I’m running this particular series here, in advance of PodTech, because PR2.0 is a forum for exploring the fusion of Social Media and PR as well as the bubbling activity behind the Social Media Release. Alison McNeil (who is a frequent contributor to this blog) and I caught up with Scoble at the recent “Social Media to…

From Social Media to Corporate Media – Video Series #1

Well, it’s a long time coming but we finally got everything edited and published for you to enjoy. What started as a special program for PodTech (official program to be announced soon), has now spawned a life of its own. I’m running this particular series here, in advance of PodTech, because of the fusion of Social Media and PR and the bubbling activity behind the Social Media Release. There are some very important interviews with those truly behind the evolution…

This week: The Art of Start and Launch: Silicon Valley

My friend Zoli Erdos let me know about two important events coming up this week. On November 8, 2006, make plans to attend The Art of Start and Launch Silicon Valley produced by SVASE and Garage.com. The Art of the Start is a conference dedicated to helping entrepreneurs succeed. It runs from 8 a.m. to 3:30 p.m. Start-up authority and popular business author Guy Kawasaki and experts from Garage, along with Silicon Valley leaders and mavericks, venture capitalists, and successful…

Web Two Oh Chronicles – November SF NewTech Meetup

Organized by Joel Sacks, CNET and Marketing Strategist at BuzzShout, and Myles Weissleder, SF NewTech Meetup celebrated yet another new milestone of over 600 members. The November SF NewTech seemed to come up pretty quickly this time. And, it rained again (October’s event greeted us with rain as well) – let’s hope this isn’t a pattern! As usual Myles kicked things off to what had to be the largest turnout yet. The event attracted the usual faces, with some new…

The Evolution of Social Media Press Releases – NMR Cast #10

Chris Heuer, Shel Holtz, and I recorded the latest edition of the New Media Release NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast. The New Media Release Podcast, episode 10 can be downloaded here, heard directly from the FIR page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.” Content Summary: Chris Heuer, Brian Solis, Shel Holtz. talk about Social…

How to Write a Social Media Press Release, Why, and What It All Means

As a function of the Social Media Club, Chris Heuer and I were recently discussing Social Media Press Releases with a reporter at a PR trade magazine when we realized just how many people have yet to even learn about the fundamentals of social media. For example, as we were defining the building blocks of an SMR (social media release), Chris stopped and asked the interviewer if she knew what a “tag” was. That was a great question, it turns…

PodCampWest Unites Podcasters, Video Bloggers, Bloggers in San Francisco

The first Podcamp on the West coast will be held in San Francisco on November 18-19, 2006 at the historic Swedish American Hall. Inspired by PodCamp Boston, PodCampWest San Francisco will connect individuals, businesses and institutions interested in new media. Podcamp San Francisco is an UnConference in the tradition of BarCamp. PodCampWest is free to attend for the community. The event will attract influential Bloggers, Audio and Video Podcasting pioneers, content creators and distributors, mainstream media, enthusiasts, businesses, hobbyists, musicians,…

Web 2.0 “Bubble Free” Bar Crawl in San Francisco on Nov. 10th.

My good friend Greg Narain and I are hosting a “network free” and “bubble free” bar crawl in San Francisco on 11/10. The Crawl will take place on November 10th, 2006 at 6pm. Here are the details: The Bubble-Free Bar Crawl is a celebration of our sacrifice. This event is for everyone toiling late at night to launch their own startup and take a piece of the pie. Most importantly, it’s a time for you to bring all those who…

The Evolution of Social Media Press Releases – NMR Cast #9

Chris Heuer, Shel Holtz, and I recorded the latest edition of the New Media Release NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast. The New Media Release Podcast, episode 9 can be downloaded here, heard directly from the FIR page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.” If you subscribe to the FIR “everything” feed, however, this podcast…

From Social Media 2 Corporate Media – Part I

I ran this post over at Social Media Club and felt it relevant to share with you here as well. I’ve also added a few additional pieces to keep it fresh and interesting for those who may follow both blogs. It’s easy to get caught up in the rapidly evolving world of social media and sometimes I have to stop and remember that there’s a whole other world out there that thinks social media is a group of friendly journalists….

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