Studying the impact of innovation on business and society

New Media University

Stowe Boyd’s Advisory Capital is a Solid Investment

Last Friday, I had the opportunity to hang with Stowe Boyd to discuss Web2.0 and his ideas around Advisory Capital. After coffee at the nearby Starbucks, we cruised over to Notre Dame, where he presented these concepts to the SVASE organization. Advisory Capital, per the man himself, is basically the idea of investing intellectual property as a means to help companies expedite their idea from concept to BETA without the typical Angel or seed funding associated with development. According to…

Using PR to Reach the IT Market – Q&A with Marketing to IT

Using PR to Reach the IT Market – Q&A with Marketing to IT

Marketing to electronics companies and electronic engineers requires than marketing to other audiences/industries. Q. What’s unique/different about marketing to IT? A. 1st of all, the marketing landscape is completely different than just a few years ago. The channels of influence are varied and in many cases, traditional platforms for influence have shifted in favor of more p2p (peer to peer) aggregation networks emerge. The difference is extreme. Electronics companies and electronic engineers work within a different paradigm. Their produce development…

Detroit 2.0 – The New American Sports Car…And its Out of Silicon Valley

I have the need, THE NEED FOR SPEED. Well, that, and cup of coffee in the morning, a good glass of wine in the evening, the winning Lotto numbers… oh, nevermind. According to a recent press release, Tesla Motors closed $40 million in Series C financing from a host of high-profile venture capital firms and entrepreneurs – including Google Co.’s co-founders – to launch a battery-powered sports car. The “Christmas Tree” lights are green and the drag race is on…

I Dare You to Find a Better Wireless Handsfree Speakerphone Today

Bluetooth phones are everywhere. Whether you’re using the latest Treo, Pocket PC, Blackberry, or Razr, the ideal, must have companion is a wireless headset or handsfree speakerphone. Up until now, most of us were trading stylish designs for poor performance. To be honest, almost everyday, I yank my Bluetooth headset from my ear and wind-up putting the phone right up to my ear. Why, you ask, when Bluetooth is so advanced we couldn’t possibly have any issues with it, right?…

For Those About to Blog, We Salute You

Blogging is an interesting phenomenon. What started as diaries, op eds, reports, and commentaries, has now sparked a whirlwind of incredible proportions that can leave one spinning in place – dizzy from trying to figure out where to go, for what information, and why. This is the first in a series of pieces that will explore blogging. Having a blog these days is almost as mandatory as having a business card and a cell phone; especially if you’re in marketing…

53,651 Readers, TechCrunch, Web 2.0, and More Tonight on Dateline, Silicon Valley

In this last week, we’ve learned that Arrington is a millionaire, been hit over the head about his troubles with his site design and the resignation of his designer, and now we have uncovered that his readers are the magnet for highly niche business models. In a very interesting series of posts, Josh Kopelman, an East Coast angel investor, fueled a fever of comments about how Web 2.0 companies are targeting the TechCrunch genre. “Too many companies are targeting an…

To View or not to Vyew

A recent post in Guy Kawasaki’s blog, Signum sine tinnitu, prompted me to post this piece. He recently discussed Web 2.0 startup, Vyew, (pronounced VIEW), based in Berkeley. I found this very interesting because here is a company that has done almost no PR and definitely zero hype generation, yet the true viral nature of the Web has enabled this company to gain momentum the organic way. Good for them! It is a tremendous feat indeed. In the 90s and…

Traditional Paper Meets Digital Notepad

Adesso Inc. has a new product that takes business productivity to a new level. Meetings are held every day, and the information passed along at these meetings is often vital. What happens to this information? It gets written down in a fast-paced scrawl, often the leaving the author themselves confused as to what they wrote not more than an hour ago. “When did I learn hieroglyphics?” I ask myself that question after every meeting. And to be honest, my thumb…

Game on! Surround Sound for Xbox and Play Station

Late at night, when the house is still, the family is sleeping, and nothing is stirring – except for me CRANKING up the volume with a pair of these bad boys! Digital optical out. Dolby Certified 5.1. Eight speakers. Subwoofer. Rumble Effect. Wow. The Audio Xtreme 360 (AX360) connects to the console optical port to deliver optimum,Dolby certified 2.1 and 5.1 digital sound separation. It features eight strategically placed speakers, four in each ear cup. The external 5.1 audio controller…

Web 2.0 is a Snail

…at least that the way this interesting post begins. While reading Nick Carr’s incredibly relevant Rough Type, I linked through to Cloud Street authored by Phil Edwards and his poignant perspective on Web 2.0 entitled, “Not a Fish at All.” Worth a read. “But Web 2.0 is not a snail. Web 2.0 is the people pointing and shouting ‘The snail! The snail!’ Web 2.0 is also the people who overhear the first group and join in, shouting ‘The whale! The…

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