Broadcasting & Cable: Snapchat Gets in the ‘Not Social Media’ Game

 Daniel Holloway, writing for Broadcasting & Cable, attempted to unravel Snapchat’s new Discover media platform. The company described it as “not social media.” As Holloway assessed, the partnership between old media and not-social-media unlocks new revenue streams and new growth potential for both, and does so with relatively little investment. Additionally, Holloway sought comments from outside experts including Brian Solis.

Excerpt:

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20 Blogs Every Content Marketer Should Read

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Optixor assembled a list of 20 blogs that content marketers should read. Brian Solis is proud to be one of them.

Excerpt…

To help marketers stay updated and gain more expertise in content marketing, here is a list of powerful blogs that they can read and study.

Brian Solis
In the digital marketing world, Brian Solis is a big name. He has contributed much particularly in the social, content and conversational marketing field. Therefore, his stories and insights about content marketing are really considered valuable by marketers. He is also a renowned business motivator and author who has greatly influenced digital transformation.

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Variety: Amy Pascal, A Cautionary Tale in an Age Without Privacy

Variety’s Brent Lang shared the story of Amy Pascal, Sony’s now infamous hack, and the lessons learned about digital privacy. Lang spoke with Brian Solis about Pascal, hacking, morals and ethics and even the recent news about Julian Edelman’s privacy violation.

Quote:

“There is no such thing as a reasonable supposition of privacy,” said Brian Solis, a digital analyst at the research and advisory firm Altimeter Group. “Privacy isn’t what it used to be, and in an era of Anonymous and other factions like it, it’s easy to hack into something and expose skeletons in everyone’s closet.”

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TheStreet: Live Video Becomes the New Selfie and More Social Predictions for 2015

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TheStreet’s Jennifer Van Grove assembled a list of important digital trends for 2015. Among the experts she cited, Brian Solis shared his views on Dark Social, Live Social Video and Social Commerce

Dark Social

Dark social is one of the Internet’s best kept secrets,” Altimeter Group Principal Analyst Brian Solis told TheSteet. “It’s the undercurrent of the web. Once people really start to better understand the power and promise of dark social, we’re really going to treat social media a whole lot differently.”

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Brian Solis Featured in CapGemini’s 7th Edition of The Digital Transformation Review

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CapGemini asked Brian Solis to assemble some of the hottest, disruptive and promising startups around the world. His list, “The 15 Companies to Watch in 2015” is featured in latest Digital Transformation Review on page 36.

Introduction…

Which startups are likely to emerge to disrupt sector value chains over the coming years? Brian Solis is a digital analyst, anthropologist, and futurist at Altimeter Group. He studies the effects of disruptive technology on business and society. He identifies a select set of startups that he believes will start hitting the headlines in 2015. The eclectic list spans companies from the sharing economy, virtual reality, 3D Printing and more.

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WTF Makes the List: 8 eBooks Marketers Should Read in 2015

Jonha Revesencio writing for Huffington Post assembled a list of eight eBooks that marketers should read in 2015. Among the notable books on the list is Brian Solis’ new classic, What’s the Future of Business (#WTF).

8. Brian Solis – What’s the Future of Business: Changing the Way Businesses Create Experiences

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Brands rush to reach young millennials with Snapchat’s Discover

USAToday’s Jefferson Graham covered Snapchat’s new Discovery App and its impact on the media industry. Graham spoke to Brian Solis for his thoughts on how brands can engage the elusive demographic of SnapChat’s young users.

Brian Solis, an analyst with the Altimeter Group, calls Snapchat’s reinvention of media for mobile “monumental. This forces information providers to rethink how they deliver news to a new medium,” he says.

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Brian Solis Ranked as Influential Keynote Speaker

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Futurist Ross Dawson assembled an impressive list of top speakers stacked according to digital influence. Brian Solis ranked third.

The list is uniquely valuable as it introduces event organizers, brands, and speaker bureaus to 150 speakers who in their own way carry clout online which can apply in many ways to events, webinars, thought leadership/expertise strategies or highly qualified advisory.

View the entire list here. Well done @RossDawson!

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Brian Solis Contributes Chapter to New eBook on CX, “The 2015 Customer Experience Outlook”

Brian Solis joins CX pioneers Joe Pine, James Gilmore, Brandon Schauer, Jeanne Bliss, among other greats in Kerry Bodine’s new ebook, The 2015 Customer Experience Outlook. It is available for immediate download here

His chapter focuses on the intersection of CX and UX and shares why the future of customer experience takes Human Centered Design.

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Brian Solis Joins All Star Cast in New Book “The Technology of Us”

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Brian Solis is proud to be a contributing author of a new book, The Technology of Us, exploring the future of technology, business and society.

He joins an amazing lineup of contributors that includes George Lucas, Don Tapscott, Don Peppers, Doc Searls, Rachel Armstrong, Janine Benyus, Erik Brynjolfsson among several other amazing minds.

About the Book

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ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. More so, he humanizes technology’s causal effect to help people see people differently and understand what to do about it. He is an award-winning author and avid keynote speaker who is globally recognized as one of the most prominent thought leaders in digital transformation and innovation.

Brian has authored several best-selling books including What’s the Future of Business (WTF), Engage! and The End of Business as Usual. His blog, BrianSolis.com, is ranked as a leading resource for insights into the future of business, new technology and marketing.

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