VisionCritical collected 21 insights from respected business leaders to inspire your 2014 marketing strategy. The quotes were artistically arranged and assembled as a free Slideshare download.
The list includes thoughts by Marc Benioff, Jeff Bezos, Meg Whitman, Steve Jobs, Howard Schultz, Larry Page, Marissa Mayer, Sheryl Sandberg, Mark Zuckerberg, among 12 other noted business leaders. Brian Solis author of What’s the Future of Business and Principal Analyst at Altimeter Group is also featured. His quote is sourced from an inspiration from a very personal piece he wrote in 2013 challenging marketers to rethink their approach to change the course of marketing.
Broadview Networks published its list of best blogs for entrepreneurs this year.
Brian Solis’s blog at briansolis.com explores the impact of disruptive technology on business and society to help strategists learn and grow. As a digital analyst, anthropologist and futurist, Solis takes both an analytical and philosophical approach to make difficult subjects approachable and even inspirational.
Steve Olenski just published a list of 2014 marketing predictions over at Forbes. It’s not your usual list though…he did so with a twist.
The question Steve posed to his list of experts was this, “If you had to pick one song title, song lyric, movie title or movie quote that best describes where you see marketing going in 2014, what would it be and why?”
Here’s Brian’s response…
McKinsey just released its top 5 interviews of 2013.
The list includes industry thought leaders discussing the evolution of marketing and consumer behavior.
Jonathan Gordon, a McKinsey partner, talks about the future of marketing with Brian Solis, principal analyst at Altimeter Group.
Rob Tarkoff, president and CEO of Lithium Technologies, describes marketing’s changing view of its customers from “passive purchaser” to “consulting consumer.”
Despite his status as a noted author, blogger and social media expert, Brian Solis said that he never stops learning.
“I’m still a student,” he said during the Oct. 27 General Session at the 2013 PRSA International Conference.
And he implored attendees to keep learning as well.
“Everything you think you know isn’t all you need to know. It takes a new perspective to see what the future is,” said Solis, principal analyst at the Altimeter Group. “That’s why it’s such a wonderful time to be where you are right now. Everything can change, and everything will change because of you.”
LinkedIn released a very clever ebook that features 10 of LinkedIn’s favorite Influencer posts (now Pulse). Per LinkedIn, “This timeless collection was hand-crafted just for you, the marketer, and we hope it will inspire, educate, and entertain just as every great piece of content should.”
The ebook features…
- Ann Handley, Chief Content Officer at Marketing Profs and Author of “Content Rules”
- Joe Pulizzi, Founder of the Content Marketing Institute
- Ryan Holmes, CEO of Hootsuite
DNN has developed a clever way to share its favorite marketing blogs…in an infographic titled, “Top 10 Blogs Every B2B Marketer Should Read.”
The list includes:
- Brian Solis
- Seth Godin
- Paul Gillin
- Ann Handley
- Jay Baer
- Jeremiah Owyang
- Amy Porterfield
Brian Solis presented his thoughts on the “Next 10 Years” at LeWeb in Paris, one Europe’s largest tech conferences. He focused on the importance of innovation that drives toward disruption…looking beyond creativity. Solis shared the characteristics of what he terms, “The Dilemma’s Innovator” to solve problems and create opportunities. French media responded well to his message. Following is a roundup of some of the coverage to come out of LeWeb.
As LeWeb™, one of Europe’s biggest tech conferences, celebrated its 10th anniversary in Paris this week, attendees and speakers took a look ahead at the next decade. What are the new trends and technology that will revolutionize the way we work and live? Who will be the new pioneers of innovation?
The rising power of the consumer (both as individuals and groups), new currencies and payment systems, wearable technology and the “quantified self” were all topics discussed. Take a closer look at what some of LeWeb’s speakers predict for the next 10 years:
The New York Post’s Sara Ashley O’brien noticed that top financial analysts were shifting Twitter from a buy to sell rating. As she cleverly noted, “Some analysts have been quick to give Twitter the bird — but does the company deserve it?”
But, digital technology analyst Brian Solis of the research company Altimeter Group sees a brighter future, provided Twitter can face its unique challenges as successfully as Facebook.
Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.
His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.