USAToday: Shh! Whisper adds celebrity gossip to confessions


Whisper co-founder Michael Heyward and editor in chief Neetzan Zimmerman at the company basketball court.(Photo11: Jefferson Graham)

USAToday’s Jefferson Graham asked Brian Solis for his thoughts on Whisper’s evolution from anonymous social network to…?

“Whisper has morphed from an anonymous network into a hybrid gossip, confessional, and allegation media network,” says Brian Solis, an analyst with the Altimeter Group.

Read the full article over at USAToday.

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Los Angeles Times Quotes Brian Solis on IMGUR’s popularity


Humorist Andy Herald of Pasadena created the “banana sdded for scale” meme that has been hugely popular on the photo-sharing service Imgur. (Luis Sinco, Los Angeles Times / February 12, 2014)

Imgur pictures itself as YouTube for viral images

Online image-sharing service Imgur figured out early on how to cash in on its fast-growing popularity. The company says it is profitable and has 130 million people visiting the site each month.

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Digital prophet Brian Solis on what post-digital people want

Social_media_prophet_Brian_Solis_on_what_post-digital_people_want

by Mark Cameron, BRW

I spoke to Brian last week to get his views on how and why social media is having such a dramatic impact on the way that businesses are evolving.

Our discussion centred around how businesses are dealing with managing the changes in communication that social media has brought, and the economics of relationships at scale – a fundamental issue in today’s environment. This is not a technology issue. To quote Brian, it revolves instead around the fact that society is beginning to “rethink the nature of the transaction”. All transactions involve the trading of data and unless every party walks away from this trading with a sense of value the whole engine will stop working.

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4 claves para conectar con la Generación C

via @ticbeat,

Brian Solis (analista digital de Altimeter Group, conferenciante y autor de best-sellers) redactó recientemente un informe para IBM titulado “The Connected Consumer and the New Decision-Making Cycle” (El Consumidor Conectado y el Nuevo Ciclo de Toma de Decisiones). Según la compañía, el objetivo del informe era enseñar a ir más allá de segmentos y datos demográficos para comprender la dinámica de la participación en las redes y poder así transformar la relación de las compañías con sus clientes.

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Lithium’s Thought Leadership Series Hosts Brian Solis

Join Lithium CEO Rob Tarkoff (@rtarkoff) and Brian Solis (@briansolis), prominent author and digital analyst, for a conversation around the effects of technology on businesses and culture.

In addition to exploring themes in Brian’s latest book, “What’s the Future of Business”, this discussion will provide insights for anyone looking to understand the landscape of connected consumerism and how business and customer relationships unfold and flourish.

Watch the video over at Lithium.

1_15_Let_s_Be_Frank__with_Brian_Solis_-_Livestream_-_Lithosphere_Community

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2 Social Business Questions Answered Ahead of the Social Business Summit in Melbourne

Brian Solis answers 2 questions from attendees ahead of the Social Business Summit in Melbourne.

1) How can small businesses, with upwards of 150 employees, think about social strategically without straining resources or losing focus while still delivering ROI?

2) How do we get executives involved in social media the right way…if at all?

See you on February 18th, 2014!

Register here: http://www.socialbizevents.com.au

Use discount code: BrianSolis@SB14

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Author and analyst Brian Solis dismisses Princeton’s prediction of the death of Facebook

IMG_8764 BrianSalis-CP-Jan14

Smart Focus recently hosted a discussion about the future of marketing in London. As the presentation was concluding, Solis received a question from the audience asking for his impression of Princeton’s prediction of the death of Facebook.

Here’s what Solis had to say…

“Facebook has a simple but important purpose – to change and improve how the world connects and communicates. Facebook has 1.2 billion users, email has 3.3 billion. We keep talking about networks that we say are going to die, yet they keep getting bigger and bigger. It’s not going anywhere.”

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Never heard of Generation C? That, says Brian Solis, is the problem

ITProPortal’s Alysia Judge attended Brian Solis’ keynote at the annual Learning Technologies conference in Olympia, London in January 2014. Her summary of his presentation captured why the future of education begins with each one of us.

“Nothing says future learning technology like a powerpoint deck,” quips Brian Solis as he takes to the stage at London’s Learning Technologies 2014 conference to deliver the introductory keynote address.

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Acclaimed Thought Leader Brian Solis to Present Exclusive Webinar for SmartFocus Clients


SmartFocus is delighted to announce that acclaimed author, blogger and analyst Brian Solis will be visiting the SmartFocus London office on Tuesday, 28th January, to present an exclusive webinar for SmartFocus clients.

Brian, whose latest book ‘What’s the Future] of Business?’ explains the importance of creating meaningful consumer experiences, will discuss the future of marketing, the role of technology in the decision‐making process and how to create multi‐channel experiences that really mean something to your audience. He will also take part in a filmed Q&A session which will be published at a later date on the SmartFocus TV YouTube channel.

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We Need More Cowbell, Not More Email


Credit: NBC

Direct Marketing News covered Brian Solis’ empowering keynote at the Direct Marketing Association’s Email Evolution Conference in Miami, “We Need More Cowbell, Not More Email.”

You know that classic Saturday Night Live “Cowbell” sketch? The one where Christopher Walken plays a music producer and tells big-bellied Will Ferrell that his band’s song needs more cowbell. As the skit goes on, and as Jimmy Fallon continues to lose his composure, Ferrell beefs up the bell. And the more he bangs on the bell, the more Walken loves the song.

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ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

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