HUFFPOST LIVE: The Urge To Purge Our Social Media Personas

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HUFFPOST LIVE hosted a fascinating discussion around the role social media plays in reputation management. From college recruiters to potential employers, more people than we think may be scrutinizing our social media personas. Host Josh Zepps asks should we have to sanitize our past selves to escape judgment from our future bosses and bureaucrats?

Brian Solis joined the cast to share his thoughts and predictions…

Watch the video below (Brian appears at the 6:20, 10:40, 12:10, 16:45 marks)

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20 Books Every Marketer Should Read in 2015

LinkedIn’s Deanna Lazzoroni assembled a list of 20 books every marketer should read in 2015. The post is part 3 in a series of ’12 Days of Content’, for marketers, by marketers. WTF by Brian Solis made the list!

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Inbound 50: The Top 50 Marketing Blogs On The Web

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Inbound.org named the 50 top marketing blogs on the web. Brian Solis ranked at number 5. Other top blogs include Seth Godin, Hubspot, MOZ, Search Engine Land, eConsultancy, ClickZ, among others. It’s a useful list!

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CNET: After Uber’s stumble, is it Lyft and Sidecar’s time to shine?

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Dara Kerr writing for CNET observed that both Lyft and Sidecar saw significant bumps in business after Uber’s publicity blunders. In her article, she also talked to experts to get their thoughts on what Uber’s latest round of negative publicity actually means for its business today and its future.

After a pile-on of bad publicity for ride-sharing service Uber last week, a certain hashtag started to gain prominence on Twitter: #deleteUber. “It appears it’ll take more than a boycott to oust the top dog,” said Kerr.

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Digital Transformation: Brian Solis Headlines Capgemini’s #CCWeek 2014 in Chantilly France

Brian Solis shared his thoughts on the state and future of digital transformation at Capgemini’s annual #CCWeek in Chantilly France.

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Important Lessons Brian Solis Learned in 2014

While in Amsterdam for his keynote presentation at The Next Web, Brian Solis took some time to share his thoughts on…

1) How to scale a startup, or any company, globally,

2) Important lessons he’s learned so far in 2014, and

3) Common mistakes startups make

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Mashable: How technology is changing the way we plan and experience events

James O’Brien writing for Mashable shares how technology is affecting the events business. In it, O’Brien shares thoughts from Brian Solis’ popular presentation at Elevate in NY, which was delivered to an audience of events organizers.

Events and event planning are evolving into new, dynamic formats. Old models are falling away and technology is giving both planners and event participants an opportunity to grow and revisit the underlying ideas about how event spaces work.

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USA TODAY: Lyft looks to lift from Uber controversy

USA TODAY’s Jefferson Graham interviewed Brian Solis to get his views on whether #UBERGATE would give Lyft a lift. Brian explained that while Uber projects itself as an aggressive, combative force to take on taxi unions and city governments in making its alternative service available, Lyft is “super friendly and warming” in its approach, says Brian Solis, an analyst with the Altimeter Group.

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Bloomberg: Uber May Need Adult Supervision as Controversy Builds

Serena Saito at Bloomberg is taking a unique point of view on the #UBERGATE controversy by looking into the pros and cons of UBER hiring a senior executive such as Facebook’s Sheryl Sandberg or Google’s Eric Schmidt. Saito contacted Shawn Carolan, a partner at Menlo Ventures, Paolo Parigi, an assistant professor in sociology at Stanford University, as well as Brian Solis.

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CNBC: Uber’s PR missteps aren’t hurting business … yet


David Paul Morris | Bloomberg | Getty Images 

CNBC’s Cadie Thompson went behind the emotionally charged #UBERGATE to understand the effect of senior vice president Emil Michael’s gaffe about “digging up dirt” on journalists with an opposing point of view.

Thompson interviewed a series of experts tracking the situation including Brian Solis.

Here’s an excerpt

Uber is in hot water with the media again, and it could be a tipping point of sorts for the company.

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ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

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