A new text book edited by two Penn State faculty members offers insights for pubic relations practitioners, scholars and students on issues such as transparency, company social media policies, corporate social responsibility and ethical frameworks for social media communication.
Brian Solis joins VentureBeat’s Dylan Tweney and Jordan Novet on “What to Think,” a weekly podcast that discusses tech news and trends.
On this episode, Brian shares his views on Apple’s rumored acquisition of Beats and Facebook’s paid vs. organic algorithm debate.
Click here to listen now…
You can also listen on YouTube: VentureBeat’s What to Think Podcast: Episode 4
Or right click/control-click on this link to download the What to Think MP3!
In honor of HBO’s Silicon Valley Show, the Michelle Quinn of the San Jose Mercury News examined some of the more popular buzzwords such as “pivot” and “growth hacker” frequently used among startups and investors.
Brian Solis added some color to the discussion…
In today’s world of social connectivity, top salespeople are using social media on the job to listen to prospects, gather intelligence, build and grow relationships and more, and it’s giving them an edge over the competition.
To that end, the LinkedIn team assembled 50 of the best, most inspirational sales and social business quotes from the top social influencers. They’re the ones who have cracked the code about how to leverage their professional brand for maximum impact. And, they’re the ones whom we all should be learning from.
Brian will take the stage in Denver to help business leaders gain insights on how innovation can accelerate growth and productivity. Vistage International will hold its Vistage Executive Summit in Denver on Thursday, May 22nd, at the Hyatt Regency Denver.
Designed exclusively for business leaders in Denver and its neighboring communities, the event is dedicated to stimulating productivity and growth through innovative thinking and leadership. Attendees will explore how other business leaders from a wide range of industries are leveraging, embracing and adapting to the rapid pace of change, and how to infuse new ideas into their businesses.
Vocus featured Brian Solis in its latest ebook, “How to Beat Content Marketing Overload.” You can download it here.
Content marketing overload is real. In fact, you’re probably suffering from it right now. People are weary of the plethora of content they are exposed to and have started to tune it out. Marketers are tired of investing time and energy into content creation, yet seeing little to no return on it.
Brian Solis believes that “we are forever students” especially in a time when technology advances faster than our ability to truly master it. Even though Brian is usually running around doing his thing, he will always make time for students. In fact, he’s made a commitment to professors and students. If one of his books is used as course material, he will virtually visit each class to share his views and also answer student questions.
Click here for the original article on ADZINE.
Click here for a translated article using Google Translate.
Brian Solis ist nicht nur der Direktor der Marktforschungs- und Beratungsfirma Altimeter Group, sondern mit „Engage“ auch ein viel beachteter Buchautor zum Thema Social Media. Mit seinem neuen Buch „The Future of Business“ macht sich Solis auch über die Zukunft ganzer Geschäftsmodelle Gedanken, die sich derzeit durch Internettechnologien und vor allem durch Social Media drastisch verändern. Wir konnten Brian Solis auf der TNW Web Conference in Amsterdam treffen, wo er genau über dieses Thema referierte.
Recently Brian Solis was asked to present at Brand Innovators San Francisco on the evolution of Digital Transformation as a result of the new and ever-changing digital customer experience (DCX). You can read more about the report here.
Heidi Forbes Öste (forbesoste) was in the audience and following the presentation, she sent along a visual noteboard summarizing key points.
You can download a higher res image here.
Please download the report on Digital Transformation here.
IBM’s Casey Lucas recently explored Brian Solis’ 12 Pillars of Innovation and how it applies to the adoption of cloud computing.
Here’s an excerpt of the post…
Adoption of the cloud is on the rise amongst companies of all sizes, all around the world. It is recognized by industry professionals as a cost-effective, reliable, and low-risk technology that can assist the growth and development of all types of businesses. Companies are adopting the cloud for a variety of reasons and to meet their unique individual needs and requirements. One of the most frequently cited reasons of cloud adoption, according to Brian Solis, Principal Analyst at Altimeter Group, is that of innovation.
Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.
His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.