StatSocial’s list demonstrates the power of social media influencers by measuring the influence and interests of their real followers, not bots, that are active in social media across Twitter.
The list of the top 100 social influencers, based on a measurement StatSocial calls “Pull,” measures two degrees of separation — the influence of the followers of an account and the connections of those following the followers.
Judith Aquino writing for 1to1 tackled the ways businesses need to rethink the customer experience. In her story, she features thoughts by Brian Solis and highlights the need for businesses to measure the experiences people have and share compared to the brand and product promise. He notes that there’s always a divide and to what extent is ours to fix.
No one will remember your failures, but everyone will remember your success.
Digital marketing analyst Brian Solis thinks we are living in very disruptive time and this is the time to change the future. Digital disruption is happening to us and it is happening because of us. Brian says that the rules are there to be broken because it isn’t the past that can hold us back. It’s the future and how we undermine it today.
Brian Solis presented at Brand U at LinkedIn’s Silicon Valley HQ. In a conversation with Bonin Bough, Brian shared his points on investing in employees and also how to bring about change within your organization.
Video 1: Turn Your Talent into Thought Leaders
Video 2: How to Create Positive Change Within Your Organization
On May 6th 2015, Brian Solis took the stage as the keynote speaker. He shared the importance of the digital customer experience and the need to rethink the entire journey from scratch. His session was standing-room only, with over 1,000 in attendance.
SmartCompany published a summary of Solis’ talk here.
Elyse Dupre of DMNews attended Brian Solis’ keynote presentation at the ONE Teradata Marketing Festival in Las Vegas. Dupre found the content compelling enough to translate it into a useful, playbook style article, “8 Digital Transformation Tips.”
Reprint of the article is below…
Innovation takes more than just technology; it takes people.
Chaque année, l’événement Adobe Summit réunit à Londres les acteurs du marketing digital. En 2014, le thème fort était centré sur la transformation digitale des entreprises. Cette année, c’est la concrétisation et l’intégration des différentes solutions, notamment mobiles, qui ont été débattues.
Reportage et interview de Brian Solis (Altimeter Group), Pierre Casanova (DG d’Adobe France), Minter Dial (Netexplo).
Cycle “Be inspired 2/3: Engager” avec Brian SOLIS, analyst chez Altimeter Group
Le futur du Marketing n’est pas le Marketing
Brian Solis est l’un des experts mondiaux les plus éminents dans le domaine des médias sociaux, des marques et de l’influence. Analyste numérique, futurologue, il est classé parmi le top 10 des marketing gurus a suivre, suivi par des millions de personnes sur Twitter et au travers de son blog.
Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. More so, he humanizes technology’s causal effect to help people see people differently and understand what to do about it. He is an award-winning author and avid keynote speaker who is globally recognized as one of the most prominent thought leaders in digital transformation and innovation.