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Brian Solis Joins Redpoint’s Ryan Sarver and TODAY’s Ashley Parrish at Collision Conference

Brian Solis Joins Redpoint’s Ryan Sarver and TODAY’s Ashley Parrish at Collision Conference

Ryan Sarver, partner at Redpoint Venture, Ashley Parrish, executive producer, TODAY Digital, NBC News and Brian Solis, principal analyst at Altimeter Group, a Prophet company, will take center stage at Collision to discuss, “The Darwinian nature of on-demand businesses. The session takes place on April 27th at 9:50 a.m. Ashley Parrish, Executive Producer, TODAY Digital – NBC News Ashley Parrish is an award winning digital strategist, educator, and the Executive Producer for digital operations at NBC News’ TODAY show. Ryan Sarver,…

Experience: When Business Meets Design – Brian Solis at the Vision Critical Customer Intelligence Summit

Experience: When Business Meets Design – Brian Solis at the Vision Critical Customer Intelligence Summit

Brian Solis believes that the experience people have and share is the future of branding, marketing, and customer engagement. In his presentation at Vision Critical’s Customer Intelligence Summit, Brian shows you how to become an experience architect who can re-imagine and rebuild a new customer journey to create meaningful and shareable experiences in every micro moment.

Speaker Testimonial: Midem, Palais des Festivals, Cannes

Speaker Testimonial: Midem, Palais des Festivals, Cannes

“We had the pleasure to welcome Brian at Midem. He gave a really impactful talk on the convergence of artistry & experience and the changing dynamics the value of music, which totally matches with our annual theme of the conference… and Brian really rocked the stage!” – Benjamin Debusschere, Midem Conference Manager To book Brian, please visit his speaker page or contact him directly at thebriansoils at gmail dot com.

Brian Solis Shares New Thoughts on UX and Google’s Micro-Moments

Brian Solis Shares New Thoughts on UX and Google’s Micro-Moments

MarketingLand 3 keys to architecting customer experiences that go beyond the desktop Is your business thinking like a mobile consumer? Columnist Brian Solis details the questions brands should be asking themselves in our mobile world. Click to read article CMO.com Now Hiring: Mobile Architects For Next-Generation Customer Experiences Mobile is changing the very foundation of how consumers communicate, connect, and discover online. In critical moments of truth, mobile users increasingly turn to their phones with intent and expect brands to…

Speaker Testimonial: The Ed Sessions

Speaker Testimonial: The Ed Sessions

“Brian Solis took Idaho by storm with a message of “disrupt or be disrupted’. There are new rules to getting your message out—rules that engage young people, in particular, differently. Brian lent his vast expertise to Idaho’s key creatives and helped them understand how to use the power of social media more effectively to mobilize grassroots efforts.” – Blossom Johnston, program officer, J.A. And Kathryn Albertson Family Foundation For a full story, please read the recap here. To book Brian,…

Speaker Testimonial: Telstra’s Australian Digital Summit

Speaker Testimonial: Telstra’s Australian Digital Summit

“Brian is at the forefront of the digital economy – we have worked together for over 5 years and he is the first person I turned to when I founded the Australian Digital Summit in 2012. Much more than a fly-in keynote, Brian has helped us bring some brilliant thought leaders to Australia and created incredible value for our events and inspiration for Telstra’s Digital transformation” – Monty Hamilton, Digital Operations Director at Telstra To book Brian, please visit his speaker…

Chief Marketer: SXSW MAY BE OVER, BUT THE TAKEAWAYS ARE STILL RED HOT

Chief Marketer: SXSW MAY BE OVER, BUT THE TAKEAWAYS ARE STILL RED HOT

Via Yvonne Tocquigny, SXSW MAY BE OVER, BUT THE TAKEAWAYS ARE STILL RED HOT, Excerpt Brian Solis, the author of “X: The Experience When Business Meets Design,” resonated with marketers on the topic of experience architecture and his belief that experiences are fundamental to branding. It may sound a little old hat on the surface, (i.e. Jim Gilmore covered this a decade ago in his great book, The Experience Economy), but it takes on new meaning in today’s context. He quoted…

DigiDay: YouNow is the latest platform publishers are using to reach young audiences

DigiDay: YouNow is the latest platform publishers are using to reach young audiences

by Lucia Moses, DigiDay Excerpt   “Brian Solis, principal analyst at Altimeter Group, said while YouNow offers a way for publishers to humanize themselves and take advantage of the community there, that distinctiveness means they need to be all the more careful about studying it before jumping on board, though. To make sure they’re adding entertainment value, brands should start by looking at what kinds of content is popular on the site right now, said MaryLeigh Bliss, chief content officer at Ypulse.” To…

CMO.com: Marketing In The ‘Micro’ And ‘Near-Me’ Moments

CMO.com: Marketing In The ‘Micro’ And ‘Near-Me’ Moments

For big companies that operate hundreds and thousands of locations–I’m talking about the Targets and Walgreens of the world–location marketing is the foundation of all marketing. And location marketing means a lot more than optimizing content for location pages to be found in search results. This reality was underscored in a recent New York Times article, “Marketing in the Moments, to Reach Customers Online.” Written by Robert D. Hof, the story discusses a fundamental shift occurring in marketing. Instead of…

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