S.F. Bay Area Web 2.0 September Meetup

Alison McNeill reporter at PR2point0.com

Written by Alison McNeill

I had the pleasure of attending the S.F. Bay Area Web 2.0 executive group meeting, at Plug and Play Tech Center in San Jose.

SF Bay Area Web 2.0 Executive Group

Shobeir Shobeiri, business relationship manager for Plug and Play, organized and hosted the event.

When I asked him about his inspiration for starting such a group he told me he wanted to, “create a group for executives to grow together.” Simple enough. He continued, “Our group is intended to grow a community of people in the Web 2.0 realm.”

Consumers Not Impressed With DVD Formats

AP’s Gary Gentile ran a story on the market’s reaction to HD DVD players, the competing formats, and its reluctance to embrace the new technology.


(AP Photo/Marcio Jose Sanchez) (c)

Story excerpt : “Brian Solis previews the movie “Wall Street” on his home entertainment system in Redwood City, Calif., on Thursday, Sept. 14, 2006. Solis’ Oppo Digital DVD player converts the video from standard DVDs to something close to high-definition quality. Solis was scared off by both the cost of players for high-def DVDs and the possibility of betting on the wrong of two competing formats.” (c)

STIRR It Up! Founder’s Mixer 1.6 Raises the Bar

STIRRFoundersMixer6SF

This was STIRR ’s sixth event and there was no doubt that it was the biggest to date. In fact they had to move from Blue Chalk in Palo Alto to The Whisper Lounge in SF in order to accomodate the growth. In discussions with Sean Ness and Joanne Wan, estimates were easily placed at about 225.

225…? Kudos STIRR team!

STIRR 1.6

Lunch 2.0 ‘Web Expo’ Blowout at Hitachi Data Systems

Yesterday, I attended the Lunch 2.0 event at Hitachi Data Systems in Santa Clara (Isn’t everything better with “2.0” after it?).

Jeremiah Owyang organized and hosted the event and credit also goes out to Mark Jen for starting the Lunch 2.0 event series.


Your host, Jeremiah Owyang – Photo credit: Scott Beale / Laughing Squid

Social Media Club Forms Working Group to Develop New Standard for Press Release

On the heels of its official launch, Social Media Club (SMC) formed the Media Release Working Group to begin development of the hRelease , a new standard for modernizing the traditional press release for a Web-centric world.

The Media Release Working Group will work closely with the Microformats community, while evaluating other technologies such as XPRL, XBRL, and NewsML to establish a standard way of organizing, tagging, distributing, and sharing ‘official’ organizational communications among blogs and other online communities. The group intends to present an initial draft specification on November 2nd at the Society for New Communications Research Symposium in Boston.

Trexy Blazes the Search Trail

Trexy

I missed Trexy at the recent SES show in San Jose. Co-founder Megan Hamilton was persistent, yet extremely polite, so I promised I’d follow through on a post.

Trexy was started by brother and sister team , Nigel and Megan Hamilton. They grew up in Australia and are now living in London. They have been on a mission for the last four years to create the best search engine possible. With only sweat capital to spend, they rolled up their sleeves and created the technology behind Trexy.

Taking a mind break after a busy week

Interesting ;)  http://www.wwwdotcom.com

http://www.wwwdotcom.com/

Reaching the Blogosphere Part Three – Finding Bloggers in Your Market

Part three in a series written to help up-and-coming PR professionals (and those verterans who are wondering when the hell blogs became part of the PR mix) is now live on Forward Moving .

“Blogger relations is a necessary addition to a PR program because citizen journalists, enthusiast bloggers, and accredited journalists with blogs, within a given community/market, can strongly influence consumer behavior. ”

Forward’s mission: To provide a comprehensive, ever-evolving, online springboard for students and young professionals in PR.

Auburn University’s Robert French Develops New Process for Social Media Press Releases

I just posted a short article recognizing Robert French’s new process through which students may practice creating versions of Todd Defren’s social media press release template.

Read about it at Social Media Club.

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New Media Release NMRCast #7

I joined Chris Heuer, Tom Foremski, and Shel Holtz for the latest edition of the NMRCast (New Media Release) for Shel’s award-winning For Immediate Release (FIR) podcast. This was a interesting and informative episode that not only discussed the future of the NMR but also current examples by Todd Defren, Shel Holtz, and my agency, FutureWorks, as well as Todd‘s recent post regarding Top 5 Principles of Social Media News Releases.

NMRCast #7 - “Real-world implementations” is available online here.

ABOUT ME

Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

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