Studying the impact of innovation on business and society

Tag: 2.0

Social Networks Grow Up: More Adults Connecting Online

(cc) Brian Solis As Social Media permeates our rhythm and routine for discovering, creating and sharing content and information online, the gap between generations is rapidly diminishing. PEW Research released a new report that documents the increase in social networking activity among U.S.-based adults for both personal and professional relationships. Just over one third (35%) of American adult Internet users have created a profile on an online social network, four times as many as three years ago. However, it is…

TweetSuite Links Conversations Between Blogs and Twitter

I’ve been observing Dan Zarrella‘s work from a distance for some time and this is the first post dedicated to his work. However, he is someone whom I also hope to collaborate with in the near-term. Zarrella recently announced TweetSuite, a plugin for WordPress that integrates tweetback functionality into blogs. Much in the same way that trackbacks or linkbacks showcase inbound blogs linking to respective posts, tweetbacks monitor and display individual tweets that also feature links to specific blog content….

Conversation Prism: The Language of Human Connections is International

When Jesse Thomas of JESS3 and I started to lay the foundation for the Conversation Prism, we realized that it was a much larger task then simply categorizing social networks and placing them within a visually-rich graphic or chart. My goal was to observe, analyze, dissect, and present the dynamics of conversations, how and where they transpired. We immediately realized that V1 would be short-lived and the need for continual iteration in order to document the evolving conversation online would…

The Undercurrent of a Cultural Renaissance

I had the distinct pleasure of meeting Melissa Pierce recently at The Computer History Museum in Mountain View. Brett Petersel of Mashable and Jane Quigley of Crayon insisted that we connect and I gladly obliged. Melissa is a professional life coach and also the producer of Life In Perpetual Beta, an ambitious interview-driven documentary that features stripped-down, honest, and unpretentious one-on-one conversations with thought leaders and pioneers in the fields of New Marketing and Social Media. Life In Perpetual Beta…

BusinessWeek Seeks Guidance on Who To Profile in Social Media

Stephen Baker and Helen Walters of BusinessWeek recently asked readers to nominate those individuals who are driving the evolution and pervasiveness of Social Media as part of its “voice of innovation” series. Who is truly the most innovative force within social media? Who’s really making a difference? Who really gets it? Who do you think your fellow BusinessWeek readers NEED to know about? The submissions are in and I’m honored and humbled to be included in the list of candidates. Now,…

SolutionsStars Video Series Helps Businesses Embrace Social Media

During Blogworld Expo 2008 in Las Vegas, The Network Solutions Team shot footage for SolutionsStars, its online Web series designed to help small businesses harness the potential of Social Media to identify, understand, participate, and excel in the communities that impact their bottom line. I was asked to participate by good friend Geoff Livingston (the man behind the book Now is Gone). Portions of the resulting footage were edited into two videos as part of the series, The Social Opportunity…

Twitority & Twithority Rank Tweets and Keywords By Authority

As online conversations continue to gain in prominence and relevance to any customer and market-focused business, it becomes critically important for marketing and service professionals to listen. It’s the listening that serves as the foundation for identifying, guiding, and establishing meaningful engagement. Twitter is one of the more active and influential communities that can effectively recruit affiliates, incite action, and spark trends. Until now, the only way to measure conversations or keywords by authority in Twitter was either manually or…

What Inspires You?

I’m fascinated and inspired by the unity, education, and collaboration spurred by the socialization of media. The sources for insight, artistry, and influence have proliferated globally, giving voices to, and creating communities for, every day people who share ideas, passion, and aspirations. The Social Revolution is Our Industrial Revolution Intel is also inspired by education. The company recently created Inspire, a new community that spotlights education through innovation. It is a platform to celebrate the people, voices, and actions that…

Social Media Predictions for 2009 – Introducing Social Syndication and Aggregation

My good friend Joe Pulizzi, founder of the Junta42 content and custom publishing network, has compiled an impressive list of 47 social media and content marketing experts to share their advice and predictions for 2009. The list includes insight from renown pundits and visionaries including: Paul Bradshaw David Meerman Scott Scott Monty Sally Falkow Jason Falls Toby Bloomberg Marc Meyer Ann Handley Paul Gillin Valeria Maltoni Here’s my prediction: Brand marketers will continue to experiment with existing and emerging forms…

2009, The Year of Social Aggregation & Syndication: Scrapplet Paves the Way

I have had the privilege to help guide, mold, and launch many companies over the years. The Social Web, and its supporting community, influence the development of innovative, rich and useful applications. The socialization and metamorphosis of content creation, discovery and distribution continues to inspire and strengthen my passion for participating in its evolution. Recently, PeopleBrowsr made its Public Alpha debut to become the dashboard for your distributed social graph, starting with Twitter. Currently, I’m working with Steve Repetti on…

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