Studying the impact of innovation on business and society

Tag: analysis

SXSW Was a Tweet Success: Analyzing 2009-2010 Activity and Sentiment on Twitter

As you may or may not know, I am, among many other things, a contributing data analyst at PeopleBrowsr, a leading provider of social search and conversation mining tools and services. While PeopleBrowsr receives the activity feeds of many prominent social networks, among the most fascinating to analyze, is of course, the real-time micro conversations that populate Twitter and the passionate people who tweet towards significance.  In the past, we gawked at Twitter’s Most Engaging Celebrities and also boarded Twitter’s…

A Prediction: Twitter to Predict the Future

Trending topics reveal much more than the objects that captivate the hearts, minds, and keyboards of Twitter users around the world. Twitter’s trends is a cultural mirror that reflects the state of attention and intention. And as such, Tweets then offer an MRI that visualizes the minds of consumers and more importantly, serve as a crystal ball that reveals the future of products and services before and soon after they’re released. For the most part, however, the vast amount of…

At Your Service: Twitter Data and Sentiment Analysis

Source: Shutterstock For the last year, I’ve served as a strategic advisor to PeopleBrowsr. While many of you may know PeopleBrowsr as a Web-based client for Twitter and other social networks, the real story is that over the past several months, we’ve quietly built a comprehensive foundation and supporting infrastructure for capturing, organizing, and analyzing data, sentiment, and corresponding activity to reveal the indicators, hotspots, opportunities and trends that define the Twitterverse and ultimately, business. As such, I’ve spent a…

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