Posts Tagged ‘blogger’

New Media Meets Old Media – Blogger & Podcaster Magazine Debuts

In an interesting twist of media, bloggers and podcasters now have something to read when wifi or EVDO is unavailable.

Blogger & Podcaster is the first monthly business print and online magazine written “exclusively for serious bloggers and podcasters.”

The premier issue features Robert Scoble discussing his foray into video podcasting.

Read the first issue online here. The format is very rich and unique. I actually read through the issue, cover to cover.

Countdown to PodCamp West

Have plans this weekend? Now you do.

PodCamp West is a must-attend (oh and free) event this weekend that will cover all things related to podcasting and video blogging. Whether you’re a beginner, curious or an advanced practitioner, PodCamp West is designed to help everyone, at every level, share and learn.

It’s a two-day event, starting at 12 and running until 6.

Oh, but wait, I almost forgot, there are also two parties hosted by Vic Podcaster and the PodCamp West team.

Revisiting Guy Kawasaki’s "How to Suck Up to a Blogger"

In February, Guy Kawasaki wrote an extensive article that was in essence, a strategy guide to strengthen the bridge and enhance the likeliness for PR and communications professionals to reach influential bloggers. Yes, I know, February…that was a lifetime ago in Silicon Valley. But, I think this article will only gain greater relevance as time goes on and is more important today than it was just several months ago.

Colleges Send Marketing/PR Graduates to Workforce Ill-Prepared

Congratulations class of 2006!

It’s June and you have the golden key to success – your degree in PR, Communications, or Marketing. Now you’re ready to take on the world and land that high-paying gig running marketing initiatives for the best companies on the market. However, as you’ll quickly learn (literally), there’s a tremendous chasm between learned arts and practiced arts. And for the most part, it will seem as if you have to relearn everything in order to advance your career, starting at the bottom and working your way up.

Opening Up the Corporate Kimono – Corporate Blogs are the Heart and Soul of Business

Blogging is nothing new. It’s already propelled many of whom used it as a part-time platform for their opinions and observations into the stratosphere, or shall we say blogosphere. Many bloggers and blogerati are rock stars, regardless of industry and journalistic background. Their intelligence, words of wisdom and associated niches attract legions of loyal readers.

ABOUT ME

Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His current book, Engage, is regarded as the industry reference guide for businesses to build and measure success in the social web.

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