Posts Tagged ‘briansolis’

The Evolution of Press Releases – NewMediaRelease (NMR) Cast #8

I joined Chris Heuer and Shel Holtz for the latest edition of the NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast.

NMRCast #8 is available online here.

Participants: Chris Heuer, Brian Solis, Shel Holtz.

Content summary: Chris provides an update of the working group’s progress. We discuss the role of tags in the social media release. A discussion of Sun Microsystems CEO Jonathan Schwartz’s letter to the SEC seeking approval for blogs to serve as a channel for material disclosure.

Office 2.0 Conference Showcases the Future of Office Productivity

Office 2.0 is much more than a new way of enhancing in-office productivity and it’s definitely much more than highlighting current state of “everything 2.0” out there.

It is a significant milestone and testament to the state of the net, programming, an understanding of collaborative workflow, and an advanced way of seeking a way to simplify, streamline, enhance collaboration, and reduce the costs associated with day-to-day business.

Enter Ismael Ghalimi and ITRedux.


Ismael Ghalimi, CEO, Intalio

Practical Matters – The Evolution of Social Media Press Release


Todd Defren, principal of SHIFT and blogger at PR-Squared

Thanks to Todd Defren over at PR-Squared for writing an in-depth post regarding, “The Evolution of Social Media Press Release Distribution and Technorati Tags.”

It truly takes a social effort to enable social media.

Tags: , , , , , , , , , , , , ,

1 Afternoon, 2 Understand Social Media – Palo Alto, 10/23

When I heard that Chris Heuer, Tom Foremski, and Giovanni Rodriguez wanted to put together a local event to help communications professionals “get” social media, I had to jump in.

Like a group of banditos, we’re all out there running around trying to share the knowledge and benefits of social media and help escalate the overall value and perception of corporate communications in a web-driven world.

October 2006 San Francisco NewTech Meetup

Organized by Joel Sacks, CNET and Marketing Strategist at BuzzShout, and Myles Weissleder, VP of Communications for Meetup, SF NewTech Meetup celebrated it’s six month anniversary or sixth month-versary and a new milestone of 500 members.

Hosted at CNET, SF Newtech attracts startups, service providers, and entrepreneurs to network, forge alliances, and potentially mash up.

This month’s event was sponsored by
PR for emerging companies
Wines
Jacobs & Ferraro LLC,
a law firm specializing in helping established and start-up tech companies

October 2006 Silicon Valley NewTech Meetup


While Alison McNeill attended the del.icio.us Birthday Bash, I co-hosted the Silicon Valley NewTech Meetup with Keith Vu, while Vincent Lauria was traveling to NY.

Silicon Valley NewTech Meetup
Keith Vu

Exciting indeed as it was definitely one of the largest events to date. There were some familiar faces and it was great to see new attendees as well. At over 600 current members, the monthly event is showing only signs of tremendous growth – which may require a new, bigger venue soon.

DEMOfall 2006 – That’s a Wrap


Photo Credit: Rob Lee

DEMOfall 06 is behind us and DEMO’07 (ha, 007) is just around the corner. I know of two companies already hoping to launch their new products at that event.

Kickoff pictures
Day One pictures
Day Two pictures

There was a last-minute addition to the line-up, which I didn’t cover in my last post. Mercora presented to Chris Shipley last week, and she just had to have them close out the event.

Live from DEMOfall 9/27/06

Live from DEMOfall Day Two 9/27/06

Day two of DEMO was in full effect, and I was running as fast as I could to keep up. Imagine a ballroom and pavilion full of mouth-watering technology and gadgets, top tier media and bloggers, overactive buzz word factories, and an elite crowd of nervous and excited presenters.


Photo Credit: Rob Lee, the man who makes everything happen

67 presenters and only 6 minutes to show the world how they will change it.

The Social Bookmarking Faceoff and its Effects on PR

Hats off to Paul over at StarkedSF for this tip.

An interesting story ran over at Read / Write Web discussing the market of social bookmarking as well as comparing several leaders in the space – although it doesn’t seem to include RawSugar and FURL , among others.

I’ve recently held discussions with Todd Defren , Shel Holtz , Chris Heuer, and Tom Foremski regarding social bookmarking, individually, as well as on the NMR “New Media Release” Cast, and how it can be leveraged by the PR industry. Todd has also covered this topic over at PR-Squared.

Consumers Not Impressed With DVD Formats

AP’s Gary Gentile ran a story on the market’s reaction to HD DVD players, the competing formats, and its reluctance to embrace the new technology.


(AP Photo/Marcio Jose Sanchez) (c)

Story excerpt : “Brian Solis previews the movie “Wall Street” on his home entertainment system in Redwood City, Calif., on Thursday, Sept. 14, 2006. Solis’ Oppo Digital DVD player converts the video from standard DVDs to something close to high-definition quality. Solis was scared off by both the cost of players for high-def DVDs and the possibility of betting on the wrong of two competing formats.” (c)

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

RECENT TWEETS

FLICKR FEED

  • Brands are co-created
  • Ideas
  • "Customer centricity starts by investing in a culture of putting the customer first. Technology then amplifies your purpose so that it creates and extends value to those seeking it." - not sure who created it, but if it's you...thank you!
  • Generation Z will never know what it’s like to dial 411 and answer questions like, “What city please?” and “What listing please?”  Or, then get frustrated only to try multiple listing names to finally hear, “I’m sorry, I can’t find that listing.”

ARCHIVE