Posts Tagged ‘evolution’

The 10 Stages of Social Media Integration in Business

What follows is the unabridged version of my post on Mashable, “The 10 Stages of Social Media Business Integration.

An overnight success ten plus years in the making, Social Media is as transformative as it is evolutionary. With every day that passes, we are presented with increasing reports that showcase the impact of Twitter, Facebook, YouTube and blogs within small and large businesses alike. As a result, we can now visualize the state of adoption, understanding, and implementation in different business ecosystems. What we realize as a result, is that individual examples vary based on the assorted stages of aptitude and proficiency in Social Media within each company.

The Evolution of the News Business – Did the New York Times Miss the Point?

The Business of News

Chapter I – The Town Crier

Chapter II – The Printing Press and Newspapers

Chapter III – Radio

Chapter IV – Television

Chapter V – The Web

Chapter VI – Mobile Alerts

Chapter VII – Blogs

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. More so, he humanizes technology’s causal effect to help people see people differently and understand what to do about it. He is an award-winning author and avid keynote speaker who is globally recognized as one of the most prominent thought leaders in digital transformation and innovation.

Brian has authored several best-selling books including What’s the Future of Business (WTF), Engage! and The End of Business as Usual. His blog, BrianSolis.com, is ranked as a leading resource for insights into the future of business, new technology and marketing.

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