The Business of News
Chapter I – The Town Crier
Chapter II – The Printing Press and Newspapers
Chapter III – Radio
Chapter IV – Television
Chapter V – The Web
Chapter VI – Mobile Alerts
Chapter VII – Blogs
Part Three of a series discussing blogger relations, “Building a Bridge Between Your Story, Bloggers, and People.”
Now that blogging is crossing over into the mainstream, certain bloggers have earned a right of influence and clout that rival many of the top journalists.
I’m going through my calendar of upcoming events, and it looks like I’ll have time to make it to the WebGuild 2006 Annual Conference: Web 2.0 – The New Web.
Since I am not invited to O’Reily’s Web 2.0 conference (like the rest of us), I’ve decided to attend the WebGuild event, especially since much of the content and speaker line-up is similar – not to mention the vast contrast in price, $239 compared to roughly $3,200.
Aside from Google stealing thunder with its announcement of Google docs and spreadsheets, sessions starting at 8 a.m., and the wireless bandwidth, or lack thereof, at the Office 2.0 conference, there were some pretty exciting demonstrations and discussions. Plus, I got to sit next to Steve Gilmor and Vic Podaster for most of the show, and it was pretty cool to have them ask me which companies I preferred.
Demonstration pods adorned the hallways outside of the ballroom. For a list of participants, click here.
Today was a day of rehearsals, pavilion setup and a presenter’s briefing courtesy of the DEMO cast and crew.
After setup, we had a bit of time to kill, and then it was off to the 6 p.m. event reception. Talk about pulling out all of the stops! It was an incredible mix of demonstrators, attendees and media – along the harbor outside the Sheraton, which also partly bordered the poolside with lively waterfalls.
Yesterday, I attended the Lunch 2.0 event at Hitachi Data Systems in Santa Clara (Isn’t everything better with “2.0” after it?).
Jeremiah Owyang organized and hosted the event and credit also goes out to Mark Jen for starting the Lunch 2.0 event series.
Your host, Jeremiah Owyang – Photo credit: Scott Beale / Laughing Squid
Skeptic over at Dead “Twenty” - inside joke- ran an impressive post today regarding the ideas, benefits, and consequences of blogs taking VC funding.
I’ll run a few excerpts, but make sure to jump over there and read the full article.
He starts by asking, “So the question is, can bloggers successfully build businesses that are worth funding?” Then continues, “An even better question is: why raise the money?”
Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His current book, Engage, is regarded as the industry reference guide for businesses to build and measure success in the social web.
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