Posts Tagged ‘google’

Facebook Around the World

In March 2010, Facebook emerged as the top search term at Google, Bing, and Yahoo according to Experian Hitwise. Bing reported that 2.6% of all searches were dedicated to Facebook with Google at 1.17%.

To say that Facebook is capturing the minds and search boxes of people in the U.S. and around the world would be a gross understatement.

The Human Algorithm: How Google Ranks Tweets in Real-Time Search

In 2009, Google struck a deal with Twitter, rumored at $15 million, to integrate tweets into keyword related Google searches. And last month, Google also integrated real-time search technology to surface blog posts and news content as they hit the Web – dramatically improving the previous five to 15 minutes its spiders would take to crawl the Web. I should also note that Collecta also offers the ability to search the real-time Web, but its results also include popular networks within the social Web. Between Google and Collecta, Twitter Search is starting to show its age.

Social Media Accounts for 18% of Information Search Market


Source: Shutterstock

As consumers, I think you’ll agree, prior to making any decision purchase, most of the time, our journey begins with a combination of online search and real world conversations with friends, family and peers. As the Web matures, a greater volume of our attention and focus continues to shift from other mediums to the Web for not only purchase considerations but also for content discovery.

It’s how we learn.

It’s how we stay connected.

Collecta Turns Internet’s Ocean of Data into a River of Real Time Information

I’m blogging from the Real-Time Stream event in Redwood City, California organized by TechCrunch. I will share more of my thoughts and observations in a series of posts at a later time – there’s just so much too process in “real time.” Let’s just say that the future of search, streams and the concept of the “Now Web” is blindingly bright.

One of the presenting companies here is Collecta, a new take on Web search, social aggregation, and real-time aggregation..

Which Blog Platforms Power the Top 100 Blogs?


Source

Is 2009 the year you finally dive into the world wide web of blogging? Or, is it the year you switch blogging platforms or services? It is for me. In fact, I’m exploring the near-term migration of PR 2.0 from Blogger to WordPress (both self-hosted).

Make no mistake, even with the popularity of micro communities such as Twitter, aggregated streams/lifestreams such as Strands and FriendFeed, and tumblelogs (Tumblr), blogging is still one of the most effective and visible stages to spotlight your expertise, thoughts, advice, opinions, and insight (for you and your company.) It fuels discovery and it conveys adeptness and reinforces participation.

Read More

The Escalator Pitch, Going Up?

The escalator is the new elevator when it comes to pitching and the emerging practice of micro public relations.

While some bloggers and reporters are actively blacklisting PR people, whether it’s fair or not, it’s not truly fixing or changing anything at a grand scale – at least not yet. I’m part of a growing number of PR folks who are committed to sharing stories, experiences, tools, practices, and ideas on how to specifically fix the relationships between PR and influencers.

Summize Listens to Conversations and Sentiment on Twitter

Just a bit ago, I wrote a post covering my favorite tools for monitoring conversations on Twitter.

I’d like to add one more to the bunch. Recently launched Summize is similar to TweetScan, but also unique in its capabilities and in turn, changes how we may view Twitter search. At the very minimum, it’s a basic search tool that operates similar to how you would naturally search in Yahoo or Google. Both tools bring Twitter alive and expose the layers of conversations taking place that matter to your personal life, your professional brand or the companies/products you may represent.

Social Media Releases In Action

I recently ran “The Definitive Guide to Social Media Releases,” which has received some great feedback. Thank you everyone!

Even though it’s a blog post, it doesn’t mean that its shelf life is merely limited to the brief period of time in between new posts. I’d like it to live on and evolve over time as we learn more about SMRs. And, you’re a big part of that evolution.

The Definitive Guide to Social Media Releases

The Social Media Release is back in the spotlight once again and its sparking conversations, inspiring experiments, and raising confusion along the way.

This time, intent and distribution take center stage.

Good friends Todd Defren and Christopher Lynn took the time to research how wire services are positioning their products for Social Media. Todd posted the results here. Great work guys!

Basically, when you call your local representative, you’re presented with the following capabilities.

Google Buys Jaiku, Lifestreams Go Mainstream


Disclosure, Jaiku is a client of FutureWorks and all opinions here are my own.

Jaiku confirmed today that Google *hearts* the lifestream/microblog underdog, officially announcing that the previous rumors of a potential acquisition were true.

The first question that I’ve been asked over and over again was why didn’t Google acquire Twitter and whether or not I think Yahoo will be forced to respond with the acquisition of Twitter or Pownce.

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

RECENT TWEETS

FLICKR FEED

  • The State of Digital Transformation
  • The State of Digital Transformation
  • The State of Digital Transformation
  • The State of Digital Transformation

ARCHIVE