Rather than address the blogosphere with brilliant rhetoric and clarity regarding the Ferrari Incident, instead, Steve Rubel has declared Social Media Dead.
Perhaps he’s merely tapping into the power of social media to spark controversy to displace the conversation on Techmeme, or, just maybe, he really does believe that “social” or any other category preceding the word “media” is dead.
Jeremy Pepper calls it “Crisis Blogging to Defeat a Meme.”
This isn’t an attempt at sensationalism, this is a clear message for all businesses, in every market – Engage or die! If you don’t, you’re competition will. Those who engage with customers and markets will cultivate loyalty in ways never before possible. Traditional marketers will lose, unless they embrace new media.
The key however, is finding ways to measure everything in ways that mean something at every level of corporate communications.
Welcome to the bubble
We’ve got fun and games
We got everything you want,
and we know the names
We are the people that can find whoever you may need
If you got the ruby honey,
We got your VCs
In the bubble, Welcome to the bubble
watch it bring you to your na na na na na na na na knees, knees
It’s not social media if the rest of the PR industry isn’t socializing…
I was a last-minute invite to the Bulldog Reporter Advanced PR Technology in Practice event in San Francisco on Friday to discuss Social Media and successful examples in today’s PR landscape.
Today I’m speaking at the Bulldog Reporter Advanced PR Technology in Practice event in San Francisco. It is an intensive update on how to exploit the state of the art for increased visibility, greater ROI and crisis management.
The Bubble-Free Bar Crawl is a celebration of our sacrifice. This event is for everyone toiling late at night to launch their own startup and take a piece of the pie. Most importantly, it’s a time for you to bring all those who are supporting you out for a good time and a thank you.
Chris Heuer, host and event organizer of Web 2point2, has requested that participants write blog posts to facilitate topics for the board to consider for the Main Talks or the “How To” sessions. Here’s another idea:
As more and more events spring up and parties become the new business mixers, we can’t help but scream, “the bubble is back.”
Since Chris Heuer, host and event organizer of Web 2point2, has requested that participants write blog posts to facilitate topics for the board to consider for the Main Talks or the “How To” sessions, I thought I’d keep the ideas flowing.
I’d like to see a discussion of new opportunities for Tags outside of Technorati.
Greg Narain of BlueWhale Labs and Social Roots and I were speaking about the idea of Tag Beacons recently during the Webguild Web 2.0 event and how they could benefit conference organizers during pre- and post- show blogosphere coverage.
I ran this post over at Social Media Club and felt it relevant to share with you here as well. I’ve also added a few additional pieces to keep it fresh and interesting for those who may follow both blogs.
It’s easy to get caught up in the rapidly evolving world of social media and sometimes I have to stop and remember that there’s a whole other world out there that thinks social media is a group of friendly journalists.
Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.
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