Photo Credit: Beau Liening
Grab a bottle of bubbles at your local Longs or RiteAid, get outside and commence blowing.
Try to make one very big bubble, gander, marvel at its size, call all of your friends to see it, and then, pop. Pop? That’s so 1.0.
Now, do it again…but, be careful…don’t let this one pop. Instead of filling it with air, try injecting a bit of hope and enthusiasm into each blow.
Since Chris Heuer, host and event organizer of 2point2, has requested that participants write blog posts to facilitate topics for the board to consider as topics for the Main Talks or the “How To” sessions, I thought I’d keep the ideas flowing.
Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.
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