SEC To Recognize Corporate Blogs as Public Disclosure, What This Means for Wires and Press Releases

• July 31, 2008
• 12 Comments

Note: This post originally ran on TechCrunch, “SEC To Recognize Corporate Blogs as Public Disclosure. Can We Now Kill the Press Release?”

Here’s the director’s cut, “SEC To Recognize Corporate Blogs as Public Disclosure, What This Means for Wires and Press Releases”

For several years, Sun CEO, Jonathan Schwartz has lobbied the SEC to allow disclosure of financial information through corporate blogs. In a landmark announcement, it seems that Mr. Schwartz may indeed get his wish, and with it, a historical decision that could break the age-old shackles that bound businesses to traditional media and distribution channels in order to satisfy full disclosure.

The Escalator Pitch, Going Up?

• May 22, 2008
• 13 Comments

The escalator is the new elevator when it comes to pitching and the emerging practice of micro public relations.

While some bloggers and reporters are actively blacklisting PR people, whether it’s fair or not, it’s not truly fixing or changing anything at a grand scale – at least not yet. I’m part of a growing number of PR folks who are committed to sharing stories, experiences, tools, practices, and ideas on how to specifically fix the relationships between PR and influencers.