Posts Tagged ‘linden lab’

The Second Life of Second Life


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Recently, I wrote about a study written by virtual worlds consultancy kzero.co.uk, which reported that membership of virtual worlds grew by 39% in the second quarter of 2009 to an estimated 579 million. Today, I received an update from the Linden Lab and it appears that Second Life is experiencing a second life of its own.

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ABOUT ME

Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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