Posts Tagged ‘mercurynews’

San Jose Mercury News to Lay off 101 Workers

Hat tip over to Nick Douglas atValleyWag. Not that I want to start reporting about every media outlet that lays off reporters…but I do want to highlight the inevitable reality and need for publishers to redefine their business models immediately.

There have been many flags along the way, with the most recent being the break-away of Silicon Beat’s Matt Marshall to startVentureBeat andMike Langberg’s decisionto leave journalism (after 18 years at the Merc) to join The TDA Group, a marketing communications agency in Los Altos.

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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