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We are gathered here to not mourn the death of “the pitch,” but to celebrate its life and how its misuse and oft irrelevance helped us improve the entire communications industry.
R.I.P.
Journalists and bloggers have had it and they’re fighting back. Quite honestly, it’s been a long time coming and we’re bound to see more blacklists and PR people called out for their mistakes.
Last Friday, I had the opportunity to hang with Stowe Boyd to discuss Web2.0 and his ideas around Advisory Capital.
After coffee at the nearby Starbucks, we cruised over to Notre Dame, where he presented these concepts to the SVASE organization.
Advisory Capital, per the man himself, is basically the idea of investing intellectual property as a means to help companies expedite their idea from concept to BETA without the typical Angel or seed funding associated with development.
Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His current book, Engage, is regarded as the industry reference guide for businesses to build and measure success in the social web.
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