Question of the Week: How Should Organizations Respond to Social Technologies?

Brian Solis — Thu, 03 Jun 2010 12:50:58 +0000

This week, I’m participating in “The Question of the Week” series hosted by Nokia’s IdeasProject. Each week, Nokia partners with industry thinkers to spark productive conversations and generate promising ideas. On June 6th, this Sunday, Nokia and I will select the best response and as a way of saying thank you, Nokia will send a new phone to the winner.

This conversation is important and one that faces almost every business today. And as a result, the answers that I hope surface will help all organizations win.

So here’s my question, “Social Technologies are changing companies from the outside in and from the bottom up. What is the best way for organizations to respond?”

What ONE idea would you introduce? What is the single most important thing a leader or champion can do to affect change in a way that assumes leadership?

Respond here: http://bit.ly/dr1KW4

I’ll share your answers, or feel free to do so as well, using the hashtag #ideasproject

Disclosure: For my participation, I am receiving a Nokia Netbook, which I will donate to a non-profit.

@briansolis

Ideas Connect Us More than Relationships

Brian Solis — Mon, 28 Dec 2009 12:22:24 +0000

Earlier in the year, I was invited to share my thoughts and observations on the state of and vision for socialized media and the networks that connect us. Shot in a mobile studio outside of the Austin Convention Center during SXSW09, I joined Gary Bolles to discuss the theory that ideas are the “ties that bind” us in social networking – over relationships.

In the era of Web 1.0 and instant messaging, we assumed, in many cases, alter-egos rather than embracing full transparency. After all, interpretation was pervasive. We added only those contacts whom we knew, both professional and personal. Now however, we find ourselves following those we know and those we wish to know. We are forming contextual networks based on shared themes, interests, passions, beliefs, and ideologies and it is transforming how we interact and establish relations and relationships online. We now willfully share ourselves with those online and in return, we’re encouraged by reactions and empowered through every new connection we earn.

Watch the series at The Nokia Ideas Project, or view each installment below…

Video 1: Ideas Connect Us More than Relationships

Video 2: We’re Becoming Information Curators

Video 3: Charting a Personal Social Map

Video 4: It’s not the Technology but the Sociology that’s Changing

Other notable interviews include: