Posts Tagged ‘print’

Growth for Newspapers Online? Yes and No


Source

Nielsen Online is reporting that nine out of the top 10 newspapers experienced growth in online traffic between December 2007 to December 2008. The average growth across the board equated to 16%.

Here’s the breakdown:

NYTimes.com
Dec 07 (000): 17,1777
Dec 08 (000): 18,187
Percentage Change: 16

USATODAY.com
Dec 07 (000): 9,939
Dec 08 (000): 11,420
Percentage Change: 15

WashingtonPost.com
Dec 07 (000): 8.478
Dec 08 (000): 9,470
Percentage Change: 12

Newspapers are Old News


Credit

As a follow up to my post, “Extra Extra, Read All About It! Newspapers Respond to the Social Web,” new research emerges that documents the looming exit of print newspapers as a primary source of national and international news.

According to the Pew Research Center for the People & the Press, a new survey indicates that 40% of respondents claim the Internet as their primary source for national and international news, versus 24% in 2007. In comparison, 35%, up 1% from 2007, rely on newspapers and 70% count on television as their main source for news, down from 74% in 2007.

Read More

The Evolution of the News Business – Did the New York Times Miss the Point?

The Business of News

Chapter I – The Town Crier

Chapter II – The Printing Press and Newspapers

Chapter III – Radio

Chapter IV – Television

Chapter V – The Web

Chapter VI – Mobile Alerts

Chapter VII – Blogs

ABOUT ME

Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His current book, Engage, is regarded as the industry reference guide for businesses to build and measure success in the social web.

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