Posts Tagged ‘product’

Social Media Accounts for 18% of Information Search Market


Source: Shutterstock

As consumers, I think you’ll agree, prior to making any decision purchase, most of the time, our journey begins with a combination of online search and real world conversations with friends, family and peers. As the Web matures, a greater volume of our attention and focus continues to shift from other mediums to the Web for not only purchase considerations but also for content discovery.

It’s how we learn.

It’s how we stay connected.

Tracking the Obama Inauguration Across the Social Web: PeopleBrowsr Helps You Listen and Engage

Disclosure, I’m an adviser to PeopleBrowsr…

In early December, we released a public alpha of PeopleBrowsr, an attention-centered dashboard for managing your online relationships, brand management, and communication in Twitter and across multiple social networks – all from one place.

The public alpha is running incredibly well and thanks to everyone who contributed feedback, ideas, and recommendations, the public beta will be even more incredible.

Read More

ABOUT ME

Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

RECENT TWEETS

FLICKR FEED

  • A Good Friday sunset...Maui style.
  • A gorgeous view from the @grandwailea #maui
  • Digital Transformation - Checklist
  • Digital Transformation - The Team

ARCHIVE