Posts Tagged ‘revolution’

(R)evolution: Frank Eliason on the Social Business and Customer Service

Welcome to the (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, marketing, and media. In episode 8, I proudly welcome Frank Eliason, senior VP of Social Media at Citibank.

(R)evolution Episode 6: Philip Kaplan on Social Commerce and Influence

Welcome to the (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, marketing, and media.  Episode 6 features an interview with good friend Philip Kaplan otherwise known in the industry as Pud.

Philip earned worldwide success as the founder of the infamous F*ckedCompany.com that chronicled the flameout of Web 1.0 excess, one company at a time. Kaplan went on to start several ventures including AdBrite, the largest independent ad exchange.

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Will You Lead, Follow, Ignore? The Choice is Yours

Yes, while it’s a bit dramatic, its design is intentional.

This is a rare moment in history where, if we take “social” media out of the discussion and we stop looking at Twitter and Facebook for just a moment, we can focus on what’s truly important.

Right here, right now, what makes this time so special, is you…

This is about empowerment. This is about not just having a voice or the ability to express it, but to connect people and also their ideas around it.

(R)evolution Episode 4: Charlene Li on Open Leadership

Welcome to the fourth episode of (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, marketing, and media. My guest in episode 4 is Charline Li, founding partner of Altimeter Group, author of the new book, Open Leadership and also my dear friend.

The premise of “open leadership” sets the stage for executives to embrace social technology to transform the way they lead. In our discussion, we also review how social behavior and activity demand that leaders not only embrace open leadership, but also open engagement.

(R)evolution Episode 3: Rick Bakas on Social Media, Wine and Engagement

Welcome to the third episode of (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, marketing, and media. My guest this time around is Rick Bakas (@rickbakas) of Bakas Media, previously director of social media at St. Supery Winery in Napa Valley.

Note: This is a live setting and there are a few spots where offscreen noise is a factor. Stay focused, Rick represents what’s going on in the front lines of social media marketing and his experiences are shared here for you.

(R)evolution Episode Two: Silicon Valley vs. The World with Sarah Lacy

Today marks the debut of the second episode of (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, marketing, and media.

Please welcome author, TV personality, TechCrunch blogger, and business journalist Sarah Lacy

Living in Silicon Valley, tech startups and industry giants serve as common fixtures, much in the same way movie studios and production companies adorn Hollywood. Twitter, Facebook, and YouTube are on the minds and in the conversations of leaders and entrepreneurs. And, they’re also factored into the business strategies of today and tomorrow.

The Social Media (R)evolution: Your Time is Now


Source: Shutterstock

The Future of the Social Web is here today and we’re learning that engagement is not a matter of if or when, but to what extent, how and what value can we deliver and derive from it. The Social Web is much more than a window into information and interaction, it is a completely transformative medium that is changing how we forge relationships, interact with one another, and distribute and discover information. In many ways, the online social revolution is reminiscent of the Industrial Revolution.

The Social Revolution is Our Industrial Revolution

Broadcast and print media and the services that support the creation and distribution of information are not dead and Social Media is not going to get indicted for holding the smoking gun.
These powerful, influential, and age-old industries are however, undergoing some of their most radical transformations and metamorphoses in order to adapt to the elusive and rapidly shifting information landscape.

Money is migrating away from traditional media as well as the industries and services that support it – from creation to distribution.

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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