Studying the impact of innovation on business and society

Tag: series

Looking Beyond 2012: Trends for Leading Transformation

Part 16 in an ongoing series that serves as the prequel to my new book, The End of Business as Usual… It’s a new year and a new set of predictions to set goals and expectations for 2012.  I won’t bother you with the top 10 emerging social networks or apps to focus time and resources. Nor will I gaze in the crystal ball to reveal the five secrets to viral marketing and user/customer acquisition. Instead of adding my forecasts…

You can’t go back and create a new beginning, but you can begin to change the ending

Part 11 in a series introducing my new book, The End of Business as Usual…this series serves as the book’s prequel. There are those who believe social media is the catalyst for a new genre of business and that it will ultimately change how companies engage with customers. Others believe that for the organization to truly matter, it must adopt a culture of customer and employee centricity. Then there are those who study the evolution of consumer behavior and market…

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