Studying the impact of innovation on business and society

Tag: smartphone

We are now a society of multi-taskers and multi-screeners

We are now a society of multi-taskers and multi-screeners

We are a nation of multi-taskers. As you read this, you’re either doing something else, or this is the “something else” you’re doing while your work on other projects or relax in front of another device. Not only are we multi-taskers, we’re also multi-screeners. Whether it’s a smartphone, tablet, PC/laptop, TV or something other device, we’re consuming, creating, and curating content across multiple devices, often at the same time. It seems that we’re rewiring our brains simply by how we…

iPhone for Dummies, 48 Hours with an iPhone

The iPhone is considered to be one of the most successful product launches in history. Although I’ve heard some incredibly, almost unbelievably gushing praise of the iPhone, I opted not to buy one while documenting the mania of iLines at the Palo Alto and San Francisco stores. But then a series of interesting events unfolded, as if I almost subconsciously set them in motion in order to justify the purchase of an iPhone. Last week, while loading the car, I…

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