Behaviorgraphics Humanize the Social Web
- March 22, 2010
- 313 Comments
In 2007 Charlene Li, then at Forrester Research, now running the Altimeter Group, along with Forrester ‘s Josh Bernoff, Remy Fiorentino, and Sarah Glass released a report that introduced us to Social Technographics. Forrester’s research segmented participation behavior on the social web into six categories, visualized through a ladder metaphor with the rungs at the high end of the ladder indicating a greater level of participation.









Recent Comments:
February 9, 2012
February 9, 2012
February 9, 2012
February 9, 2012
February 9, 2012